Human luck doesn’t even out. Regression to the mean explains that in statistics, outlying events tend to be overcome by average ones. But in society, the opposite is often true. A small headstart becomes a bigger one, or a small stumble can turn into something that is hard to overcome. Individuals can work to amplify […]

The index is the search bar, the random access to the facts we can look up. The table of contents, though, that’s a point of view. It’s a taxonomy of how to understand a complicated idea. It’s the skeleton of the narrative and the pedagogy for learning. We’re at risk of becoming all index. The […]

I’ve spent months creating something I’m excited to share: The Mentor Deck. Here’s an invite for 2,000 people to purchase and test the very first edition. Reading a book changes how you think. But turning those ideas into action? That’s where most of us get stuck. You need more than insights—you need a coach who […]

Sneakers are better for running a marathon, but shoes are better for a wedding reception. This is the better of utility. Finding something that does the job it sets out to do. And then there is the better of taste. Yellow mustard might be better than Dijon mustard. Not for me, perhaps, but for you. […]