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2nd Nov 2014
Some ideas for native bitcoin apps Fred Wilson calls applications built using Bitcoin that couldn't have existed prior to Bitcoin...
4th Oct 2014
36

Some ideas for native bitcoin apps

from cdixon [alt+shift+b] in startups

4th Oct 2014
Fred Wilson calls applications built using Bitcoin that couldn't have existed prior to Bitcoin "native Bitcoin apps". Most of the…
20th Sep 2014
Apple is propping up a fundamentally broken payments industry Apple’s latest announcement on payments has sparked some interesting debate but also a fair share of...
12th Sep 2014
32

Apple is propping up a fundamentally broken payments industry

from Tom Blomfield [alt+shift+b] in startups

12th Sep 2014
Apple’s latest announcement on payments has sparked some interesting debate but also a fair share of breathless pronouncements on a “revolution" in mobile payments. To be clear - Apple Pay is a step forward in terms of end user experience - but it simply entrenches a...
I love being wrong Most of the time, I feel smart, successful, and driven — like I’ve got it all figured out. But last...
9th Sep 2014
1

I love being wrong

from Derek Sivers podcast [alt+shift+b] in startups

9th Sep 2014
Most of the time, I feel smart, successful, and driven — like I’ve got it all figured out. But last month a bunch of stuff knocked me on my ass. I’ve never felt so wrong. Whenever something has gone wrong in my life, I’ve asked myself, “What’s great about...
Three levels of enthusiasm for technology Most businesses today believe that technology can dramatically improve the way they operate. But...
2nd Aug 2014
43

Three levels of enthusiasm for technology

from cdixon [alt+shift+b] in startups

2nd Aug 2014
Most businesses today believe that technology can dramatically improve the way they operate. But they embrace technology with varying levels…
15th Jul 2014
Customer churn can kill your startup Startups are about growth, and of all the different possible metrics, startups often focus on user...
10th Jul 2014
27

Customer churn can kill your startup

from Tom Blomfield [alt+shift+b] in startups

10th Jul 2014
Startups are about growth, and of all the different possible metrics, startups often focus on user growth - if people aren’t using your new product or service in greater and greater numbers, it’s a good sign that you’re not on the right track. And, as long as your business-model...
"It's pretty difficult to solve big problems in four years" Larry Page: When I talk to most companies, I do think their leaders are pretty short-term focused....
6th Jul 2014
32

"It's pretty difficult to solve big problems in four years"

from cdixon [alt+shift+b] in startups

6th Jul 2014
Larry Page: When I talk to most companies, I do think their leaders are pretty short-term focused. Imagine you're running Exxon, what do you…
Customer service is everything I was honestly surprised that CD Baby was such a runaway success. But I was even more surprised to...
1st Jul 2014
1

Customer service is everything

from Derek Sivers podcast [alt+shift+b] in startups

1st Jul 2014
I was honestly surprised that CD Baby was such a runaway success. But I was even more surprised to find out why. Who could have guessed? Despite all your efforts put into features, pricing, design, partnerships, and more, people will choose one company over another just...
The next twenty years are going to make this last twenty years just pale If we were sent back with a time machine, even 20 years, and reported to people what we have right...
15th Jun 2014
42
15th Jun 2014
If we were sent back with a time machine, even 20 years, and reported to people what we have right now and describe what we were going to…
Loving what I used to hate Be careful when you say you like or dislike something, because you could change your mind...
18th May 2014
1

Loving what I used to hate

from Derek Sivers podcast [alt+shift+b] in startups

18th May 2014
Be careful when you say you like or dislike something, because you could change your mind soon. David Letterman, I thought it was so horrible that it must be a joke. Even years later, when I heard him again, I hated his music passionately. But then I heard his cover version of...
Scattering Amplitudes in Quantum Field Theory Scattering Amplitudes in Quantum Field Theory Let's implememnt the calculations from Scattering...
25th Apr 2014
1

Scattering Amplitudes in Quantum Field Theory

from Stephen Diehl [alt+shift+b] in startups

25th Apr 2014
Scattering Amplitudes in Quantum Field Theory Let's implememnt the calculations from Scattering Amplitudes in Quantum Field Theory in Python. from sympy import Eq, Symbol, sympify, Matrix, sqrt, zeros, Basic, ones, pprint from sympy.physics import msigma, mgamma Now let's define...
The decline of the mobile web People are spending more time on mobile vs desktop: And more of their mobile time using apps, not...
7th Apr 2014
46

The decline of the mobile web

from cdixon [alt+shift+b] in startups

7th Apr 2014
People are spending more time on mobile vs desktop: And more of their mobile time using apps, not the web: This is a worrisome trend for…
Growth “When eating an elephant, take one bite at a time.” - Creighton Abrams I was chatting with an...
29th Mar 2014
31

Growth

from Tom Blomfield [alt+shift+b] in startups

29th Mar 2014
“When eating an elephant, take one bite at a time.” - Creighton Abrams I was chatting with an investor a year or two ago, shortly after our Series A, and the subject of revenue goals came up. At the time, our revenue was pretty low - less than 10% of monthly costs. We estimated...
What if you didn’t need money or attention? You know that feeling you have after a big meal? When you’re so full that you don’t want anything...
19th Mar 2014
1

What if you didn’t need money or attention?

from Derek Sivers podcast [alt+shift+b] in startups

19th Mar 2014
You know that feeling you have after a big meal? When you’re so full that you don’t want anything more? We do so many things for the attention, to feel important or praised. But what if you had so much attention and so much praise that you couldn’t possibly want any...
If you asked people in 1989... "If you asked people in 1989 what they needed to make their life better, it was unlikely that they...
12th Mar 2014
38

If you asked people in 1989...

from cdixon [alt+shift+b] in startups

12th Mar 2014
"If you asked people in 1989 what they needed to make their life better, it was unlikely that they would have said that a decentralized…
Easy, but easy to f*ck up. 3 Rules to Setup Analytics Tools correctly. As a consultant for analytics i see a fair share of integrations of analytics tools. One of the most...
19th Feb 2014
39

Easy, but easy to f*ck up. 3 Rules to Setup Analytics Tools correctly.

from Blog posts of Andreas Klinger [alt+shift+b] in startups

19th Feb 2014
As a consultant for analytics i see a fair share of integrations of analytics tools. One of the most common mistakes is how people...
Imitate. We are imperfect mirrors. You know that song you love that you wish you’d written? Copy it. Why? Because we’re imperfect...
2nd Feb 2014
1

Imitate. We are imperfect mirrors.

from Derek Sivers podcast [alt+shift+b] in startups

2nd Feb 2014
You know that song you love that you wish you’d written? Copy it. Why? Because we’re imperfect mirrors. When a musician covers someone else’s song, they reveal their own warped perspective, since we know what the original sounds like. Because of this, performing a cover...
A Primer on Startup Metrics – Which Analytics Tool to pick. As a analytics consultant I am working with a lot of startups and help them in the topics of...
6th Jan 2014
33

A Primer on Startup Metrics – Which Analytics Tool to pick.

from Blog posts of Andreas Klinger [alt+shift+b] in startups

6th Jan 2014
As a analytics consultant I am working with a lot of startups and help them in the topics of metrics, analytics, retention and gro...
Coinbase One of the interesting things about Bitcoin is the contrast between how it is portrayed in the press...
12th Dec 2013
37

Coinbase

from cdixon [alt+shift+b] in startups

12th Dec 2013
One of the interesting things about Bitcoin is the contrast between how it is portrayed in the press and how it is understood by…
OK Milt, I’ll start writing again Yesterday I procrastinated, tinkered, and wasted time, doing nothing of any value. killing him...
9th Dec 2013
1

OK Milt, I’ll start writing again

from Derek Sivers podcast [alt+shift+b] in startups

9th Dec 2013
Yesterday I procrastinated, tinkered, and wasted time, doing nothing of any value. killing him instantly. I’ve been crying off and on all morning, thinking about what we do with our time — what’s worthy and what’s a waste. It’s so easy to waste time doing stuff that’s not...
AngelList is the NASDAQ of our generation. It’s fair to say that Angellist is the most exciting (web/mobile) tech startup in 2013. Even before...
5th Dec 2013
41

AngelList is the NASDAQ of our generation.

from Blog posts of Andreas Klinger [alt+shift+b] in startups

5th Dec 2013
It’s fair to say that Angellist is the most exciting (web/mobile) tech startup in 2013. Even before they launched syndicates, earl...
A Vim + Haskell Workflow A Vim + Haskell Workflow This post is out of date and has been updated for modern workflow.This page...
18th Oct 2013
1

A Vim + Haskell Workflow

from Stephen Diehl [alt+shift+b] in startups

18th Oct 2013
A Vim + Haskell Workflow This post is out of date and has been updated for modern workflow.This page is left for posterity. Hoogle Hoogle is a Haskell type search $ cabal install hoogle Hoogle can be used from the command line as well from GHCi by .ghc/ghci.conf :def hoogle \s...
2nd Oct 2013
Startup Series Part 1: Interviewing Engineers There’s been a huge volume of literature written on the subject of startup methodologies and...
20th Sep 2013
30

Startup Series Part 1: Interviewing Engineers

from Tom Blomfield [alt+shift+b] in startups

20th Sep 2013
There’s been a huge volume of literature written on the subject of startup methodologies and philosophies. This is a positive thing for the ecosystem - just as new software tools mean it’s simpler and cheaper to start a company, these methodologies allow first-time entrepreneurs...
The Internet is for snacking Web products have followed a steady evolutionary path from the compound to the atomic. Today’s...
14th Sep 2013
39

The Internet is for snacking

from cdixon [alt+shift+b] in startups

14th Sep 2013
Web products have followed a steady evolutionary path from the compound to the atomic. Today’s popular social sites are spin outs of…
From Adjunctions to Monads From Adjunctions to Monads I thought I would share one of my favorite constructions in A Functor in...
29th Aug 2013
1

From Adjunctions to Monads

from Stephen Diehl [alt+shift+b] in startups

29th Aug 2013
From Adjunctions to Monads I thought I would share one of my favorite constructions in A Functor in Haskell maps objects and morphism (i.e. functions) Hask to objects and morphisms of another class Functor f where fmap :: (a -> b) -> f a -> f b And satisfies the functor...
The idea maze The pop culture view of startups is that they’re all about coming up with a great product idea....
4th Aug 2013
33

The idea maze

from cdixon [alt+shift+b] in startups

4th Aug 2013
The pop culture view of startups is that they’re all about coming up with a great product idea. After the eureka moment, the outcome is…
Monads Made Difficult Monads Made Difficult This is a short, fast and analogy-free introduction to Haskell monads derived...
7th Jul 2013
1

Monads Made Difficult

from Stephen Diehl [alt+shift+b] in startups

7th Jul 2013
Monads Made Difficult This is a short, fast and analogy-free introduction to Haskell monads derived from a categorical perspective. Categories We have a abstract category $\mathcal{C}$ which consists of objects and morphisms. Objects : $●$ Morphisms : $● \rightarrow ●$ For each...
6th Jun 2013
Some will always say you’re wrong Some people are into money. Some aren’t. Some people are inspired by helping the needy. Some...
3rd Jun 2013
1

Some will always say you’re wrong

from Derek Sivers podcast [alt+shift+b] in startups

3rd Jun 2013
Some people are into money. Some aren’t. Some people are inspired by helping the needy. Some aren’t. Some people are into fame, power, and prestige. Others are into anonymity and freedom from responsibility. You have to know your preferences well because no matter what you...
Some thoughts on mobile People tend to lump smartphones and tablets together as “mobile”. This can be misleading. Ask people...
1st Jun 2013
41

Some thoughts on mobile

from cdixon [alt+shift+b] in startups

1st Jun 2013
People tend to lump smartphones and tablets together as “mobile”. This can be misleading. Ask people who run internet companies and they’ll…
Advice Starting a company is a challenging process - you’re thrown into the deep-end with nothing but your...
28th May 2013
31

Advice

from Tom Blomfield [alt+shift+b] in startups

28th May 2013
Starting a company is a challenging process - you’re thrown into the deep-end with nothing but your wits to help you. Often, though, advice will be forthcoming. This post is about that advice, and how to spot the difference between good and bad. Some advice is expert - your...
Drafting your first investment round. The topic of investing is omnipresent in our startup world. Sooner or later most startup founders...
6th May 2013
38

Drafting your first investment round.

from Blog posts of Andreas Klinger [alt+shift+b] in startups

6th May 2013
The topic of investing is omnipresent in our startup world. Sooner or later most startup founders look for external funding. And i...
Space-time Algebra in Python Space-time Algebra in Python Geometric Algebra is a very cool alternative formulation of linear...
21st Apr 2013
1

Space-time Algebra in Python

from Stephen Diehl [alt+shift+b] in startups

21st Apr 2013
Space-time Algebra in Python Geometric Algebra is a very cool alternative formulation of linear algebra that provides a succinct framework for representing geometric transformations and physical phenomena. One of my favourite books is Geometric Algebra for Computer Science by Leo...
18th Apr 2013
Seeking inspiration? The word “inspiration” usually means “something that mentally stimulates you.” breathe...
14th Apr 2013
1

Seeking inspiration?

from Derek Sivers podcast [alt+shift+b] in startups

14th Apr 2013
The word “inspiration” usually means “something that mentally stimulates you.” breathe in. People surf the web, reading pithy articles, looking for inspiration. People listen to hours of podcasts, looking for inspiration. Musicians, writers, artists, and everyone else, all...
Technology predictions For those of us in the prediction business, it’s sometimes useful to go back and read past...
6th Apr 2013
35

Technology predictions

from cdixon [alt+shift+b] in startups

6th Apr 2013
For those of us in the prediction business, it’s sometimes useful to go back and read past predictions to try to discern patterns in what…
Human Intervention as a Competitive Advantage The listening algorithm A year after I started CD Baby, when it was still just me in my bedroom,...
21st Mar 2013
1

Human Intervention as a Competitive Advantage

from Derek Sivers podcast [alt+shift+b] in startups

21st Mar 2013
The listening algorithm A year after I started CD Baby, when it was still just me in my bedroom, the CEO and VP of a hugely-funded Silicon Valley online music company contacted me, saying they wanted to fly out to New York to meet me. I said OK, and we met a week later for...
What the smartest people do on the weekend is what everyone else will do during the week in ten... Many breakthrough technologies were hatched by hobbyists in garages and dorm rooms. Prominent...
2nd Mar 2013
47
2nd Mar 2013
Many breakthrough technologies were hatched by hobbyists in garages and dorm rooms. Prominent examples include the PC, the web, blogs, and…
The computing deployment phase Technological revolutions happen in two main phases: the installation phase and the deployment...
9th Feb 2013
38

The computing deployment phase

from cdixon [alt+shift+b] in startups

9th Feb 2013
Technological revolutions happen in two main phases: the installation phase and the deployment phase. Here’s a chart (from this excellent…
The "Warp Drive" Equations The "Warp Drive" Equations The Alcubierre drive is a speculative idea based on a solution of...
1st Feb 2013
1

The "Warp Drive" Equations

from Stephen Diehl [alt+shift+b] in startups

1st Feb 2013
The "Warp Drive" Equations The Alcubierre drive is a speculative idea based on a solution of Einstein's field equations in General Relativity. It describes a method of bending space-time in a way that allows for faster-than-light travel. This involves creating a "warp bubble"...
Samsung’s predicament In the past year, Samsung went from being a moderately successful electronics manufacturer to the...
20th Jan 2013
35

Samsung’s predicament

from cdixon [alt+shift+b] in startups

20th Jan 2013
In the past year, Samsung went from being a moderately successful electronics manufacturer to the leading non-iOS mobile device maker…
Why the future needs a brandname. There is a disenchantment in our generation. We are still sitting on our lonely planet without space...
4th Jan 2013
33

Why the future needs a brandname.

from Blog posts of Andreas Klinger [alt+shift+b] in startups

4th Jan 2013
There is a disenchantment in our generation. We are still sitting on our lonely planet without space travel nor flying cars or at...
Using libjit in Anger Using libJIT in Anger LibJIT is a Just-In-Time compilation library, aimed at providing a flexible...
1st Jan 2013
1

Using libjit in Anger

from Stephen Diehl [alt+shift+b] in startups

1st Jan 2013
Using libJIT in Anger LibJIT is a Just-In-Time compilation library, aimed at providing a flexible and efficient environment for generating and executing machine code from C, C++, or other source languages. Here’s a simple tutorial on creating a basic JIT-compiled function using...
13th Dec 2012
Startup Mentoring Sessions: How to be a decent, maybe even good startup mentor. How to be the perfect startup mentor? I don’t know. But following the best practices mentioned in...
4th Dec 2012
27

Startup Mentoring Sessions: How to be a decent, maybe even good startup mentor.

from Blog posts of Andreas Klinger [alt+shift+b] in startups

4th Dec 2012
How to be the perfect startup mentor? I don’t know. But following the best practices mentioned in this article I got personally at...
You don’t have to be local You can focus your time locally or globally. If you’re global, you make things for the whole...
2nd Dec 2012
1

You don’t have to be local

from Derek Sivers podcast [alt+shift+b] in startups

2nd Dec 2012
You can focus your time locally or globally. If you’re global, you make things for the whole world. But this means you have less time to be part of your local community. I lived in Woodstock, New York for three years. There I started my company, entirely online. I never...
The product lens There has been a lot of discussion lately about the markets for startup financing. Many of the...
2nd Dec 2012
36

The product lens

from cdixon [alt+shift+b] in startups

2nd Dec 2012
There has been a lot of discussion lately about the markets for startup financing. Many of the discussions use words like “valuations…
About the “other” Startup Hubs. There is an energetic discussion going on in the Web-Tech Startup World. Each city wants to know -...
21st Nov 2012
42

About the “other” Startup Hubs.

from Blog posts of Andreas Klinger [alt+shift+b] in startups

21st Nov 2012
There is an energetic discussion going on in the Web-Tech Startup World. Each city wants to know - “Can we become the next Silicon...
a16z VCs are experts at analyzing industries and identifying new opportunities, which is why it’s odd...
19th Nov 2012
37

a16z

from cdixon [alt+shift+b] in startups

19th Nov 2012
VCs are experts at analyzing industries and identifying new opportunities, which is why it’s odd that the VC industry itself has so…
Making something people want - The GoCardless story I’m a co-founder of GoCardless, a direct debit payments company in London. This is the story of our...
8th Nov 2012
34

Making something people want - The GoCardless story

from Tom Blomfield [alt+shift+b] in startups

8th Nov 2012
I’m a co-founder of GoCardless, a direct debit payments company in London. This is the story of our first two years and the people we’ve met along the way. Making something no-one wants One startup I know very well in San Francisco was started by 3 ex-financiers. Their idea...
Regulatory hacks A common way to think of business regulations is by analogy to sports: the rules are specified up...
10th Oct 2012
36

Regulatory hacks

from cdixon [alt+shift+b] in startups

10th Oct 2012
A common way to think of business regulations is by analogy to sports: the rules are specified up front, and the players follow the rules…
The time to eat the hors d’oeuvres is when they’re being passed The efficient market hypothesis is a widely taught financial theory that states, roughly, that under...
3rd Sep 2012
32
3rd Sep 2012
The efficient market hypothesis is a widely taught financial theory that states, roughly, that under certain generally-held conditions…
Why i am leaving my own company. Fortunately I was able to tell this already to many people in person. But a quick public blog post...
17th Aug 2012
36

Why i am leaving my own company.

from Blog posts of Andreas Klinger [alt+shift+b] in startups

17th Aug 2012
Fortunately I was able to tell this already to many people in person. But a quick public blog post might help to clarify and simpl...
A Haskell Reading List A Haskell Reading List Here is a list of papers and writings of what I consider are essential...
15th Aug 2012
1

A Haskell Reading List

from Stephen Diehl [alt+shift+b] in startups

15th Aug 2012
A Haskell Reading List Here is a list of papers and writings of what I consider are essential Haskell reading. Haskell 2010 Language Specification Typeclassopedia The Essence of Functional Programming How to make ad-hoc polymorphism less ad hoc Monads for functional...
Ten million users is the new one million users Entrepreneurs and investors have been enamored with consumer internet startups for the last few...
3rd Aug 2012
40

Ten million users is the new one million users

from cdixon [alt+shift+b] in startups

3rd Aug 2012
Entrepreneurs and investors have been enamored with consumer internet startups for the last few years. But there are signs this is ending…
Peter Thiel’s Startup Class Notes as PDF @bgmasters created an awesome series of blog posts covering his notes of Peter Thiel’s startup class...
26th Jul 2012
33

Peter Thiel’s Startup Class Notes as PDF

from Blog posts of Andreas Klinger [alt+shift+b] in startups

26th Jul 2012
@bgmasters created an awesome series of blog posts covering his notes of Peter Thiel’s startup class CS183. Personally i try to re...
9th Jul 2012
Pricing to the demand curve Many college microeconomics courses include the following exercise. The teacher offers the students...
4th Jul 2012
42

Pricing to the demand curve

from cdixon [alt+shift+b] in startups

4th Jul 2012
Many college microeconomics courses include the following exercise. The teacher offers the students an imaginary trip to Hawaii, and asks…
Some thoughts on when to raise money, and the current financing environment A key question for founders is when they should try to raise money. More specifically, they often...
2nd Jun 2012
32
2nd Jun 2012
A key question for founders is when they should try to raise money. More specifically, they often wonder whether to raise money now or wait…
Smart people don’t think others are stupid The woman seemed to be making some pretty good points until she stopped with, “Ugh! Those people are...
16th May 2012
1

Smart people don’t think others are stupid

from Derek Sivers podcast [alt+shift+b] in startups

16th May 2012
The woman seemed to be making some pretty good points until she stopped with, “Ugh! Those people are just so stupid!!” There are no smart people or stupid people, just people being smart or being stupid. Being stupid means avoiding thinking by jumping to...
Blogging to learn People blog for all sorts of reasons. For me, it is mostly about learning. This wasn’t my original...
10th May 2012
45

Blogging to learn

from cdixon [alt+shift+b] in startups

10th May 2012
People blog for all sorts of reasons. For me, it is mostly about learning. This wasn’t my original intention – it evolved over time. Now I…
Revisited: big VCs investing in seed rounds A few years ago, the trend of companies raising smaller seed rounds combined with the emergence of...
2nd Apr 2012
30

Revisited: big VCs investing in seed rounds

from cdixon [alt+shift+b] in startups

2nd Apr 2012
A few years ago, the trend of companies raising smaller seed rounds combined with the emergence of new seed funds caused many big VCs to…
Don't write tests - The Hidden Cost of TDD I’ve been following the TDD/testing debate with some interest; I work at an early-stage payments...
1st Apr 2012
32

Don't write tests - The Hidden Cost of TDD

from Tom Blomfield [alt+shift+b] in startups

1st Apr 2012
I’ve been following the TDD/testing debate with some interest; I work at an early-stage payments startup called GoCardless where we test religiously. We’re not dogmatic about whether the tests come first or not, but code doesn’t get deployed without full unit & acceptance tests....
Some tips for interacting with the press Here are a few things I’ve learned over the years about the best ways for entrepreneurs to interact...
1st Mar 2012
38

Some tips for interacting with the press

from cdixon [alt+shift+b] in startups

1st Mar 2012
Here are a few things I’ve learned over the years about the best ways for entrepreneurs to interact with the press (by press I mean blogs as…
17th Feb 2012
My Addressbook? Keep it. Telephone numbers are a disgrace to our generation. There is all this talk going on about Path uploading address books and privacy here privacy there. I...
9th Feb 2012
34

My Addressbook? Keep it. Telephone numbers are a disgrace to our generation.

from Blog posts of Andreas Klinger [alt+shift+b] in startups

9th Feb 2012
There is all this talk going on about Path uploading address books and privacy here privacy there. I understand the fact that Star...
Bedrock programming “Bedrock programming” is a phrase used to describe a style of programming that favors building code...
6th Feb 2012
44

Bedrock programming

from cdixon [alt+shift+b] in startups

6th Feb 2012
“Bedrock programming” is a phrase used to describe a style of programming that favors building code from the ground up versus reusing…
Automate Everything Performing manual, repetitive tasks enrages me. I used to think this was a corollary of being a...
5th Feb 2012
33

Automate Everything

from Tom Blomfield [alt+shift+b] in startups

5th Feb 2012
Performing manual, repetitive tasks enrages me. I used to think this was a corollary of being a programmer, but I’ve come to suspect (or hope) that this behaviour is inherent in being human. But being able to hack together scripts simply makes it much easier to go from a state of...
The unannounced updates to Facebook’s Social Plugins and how to use them! Since the launch of platform, Facebook has the approach of shipping features early, very early. They...
11th Jan 2012
28

The unannounced updates to Facebook’s Social Plugins and how to use them!

from Blog posts of Andreas Klinger [alt+shift+b] in startups

11th Jan 2012
Since the launch of platform, Facebook has the approach of shipping features early, very early. They ship first, ask later and doc...
Building products from improvised user behaviors For a long time, there were niche communities of “lo-fi” camera enthusiasts: people who shared...
2nd Jan 2012
37

Building products from improvised user behaviors

from cdixon [alt+shift+b] in startups

2nd Jan 2012
For a long time, there were niche communities of “lo-fi” camera enthusiasts: people who shared photos taken on old cameras that had…
“Otherwise do something else” I remember back when I started my first company, a friend said to me “get ready to have a knot in...
1st Dec 2011
39

“Otherwise do something else”

from cdixon [alt+shift+b] in startups

1st Dec 2011
I remember back when I started my first company, a friend said to me “get ready to have a knot in your stomach and feel nauseous for years…
Business development: the Goldilocks principle Background: At Hunch, we switched our focus (“pivoted“) about 14 months ago from B2C to B2B. Over...
28th Nov 2011
34

Business development: the Goldilocks principle

from cdixon [alt+shift+b] in startups

28th Nov 2011
Background: At Hunch, we switched our focus (“pivoted“) about 14 months ago from B2C to B2B. Over that time, we pitched over 500 potential…
232 sand dollars When I was twenty-two, I lived alone on the Oregon coast for a year, just practicing, recording,...
15th Nov 2011
1

232 sand dollars

from Derek Sivers podcast [alt+shift+b] in startups

15th Nov 2011
When I was twenty-two, I lived alone on the Oregon coast for a year, just practicing, recording, dreaming, and going for long runs on the beach. sand dollar shell. It had happened maybe five times in my life. By the time I got home I had collected 232 unbroken sand dollar...
Procrastination hack: change “and” to “or” My unwritten condition for when to exercise was this: and I’ve finished my work, and I haven’t just...
24th Oct 2011
1

Procrastination hack: change “and” to “or”

from Derek Sivers podcast [alt+shift+b] in startups

24th Oct 2011
My unwritten condition for when to exercise was this: and I’ve finished my work, and I haven’t just eaten, and I’m feeling energetic. My coach suggested I change “and” to “or”. or I’ve finished my work, or I haven’t just eaten, or I’m feeling energetic. Do you have a...
5th Oct 2011
Owning equity in your company should be as common as owning equity in your home What belongs in common to the most people is accorded the least care: they take thought for their...
12th Sep 2011
36
12th Sep 2011
What belongs in common to the most people is accorded the least care: they take thought for their own things above all, and less about…
4th Aug 2011
Pivoting into a new corporate structure This hasn’t happened to me, but I keep hearing stories about situations like the following: 1)...
1st Aug 2011
41

Pivoting into a new corporate structure

from cdixon [alt+shift+b] in startups

1st Aug 2011
This hasn’t happened to me, but I keep hearing stories about situations like the following: 1) startup raises a seed financing round while…
Thomas Jefferson on Patents If nature has made any one thing less susceptible than all others of exclusive property, it is the...
16th Jul 2011
32

Thomas Jefferson on Patents

from cdixon [alt+shift+b] in startups

16th Jul 2011
If nature has made any one thing less susceptible than all others of exclusive property, it is the action of the thinking power called an…
Ten years of experience in one hour From 1998 to 2008, I had this wild experience of starting a little hobby, accidentally growing it...
1st Jul 2011
1

Ten years of experience in one hour

from Derek Sivers podcast [alt+shift+b] in startups

1st Jul 2011
From 1998 to 2008, I had this wild experience of starting a little hobby, accidentally growing it into a big business, and then selling it for $22 million. So now people want to hear my thoughts. People ask my advice on how to approach situations in their lives or businesses,...
Notes on raising seed financing Last night I taught a class via Skillshare (disclosure: Founder Collective is an investor) about how...
9th Jun 2011
37

Notes on raising seed financing

from cdixon [alt+shift+b] in startups

9th Jun 2011
Last night I taught a class via Skillshare (disclosure: Founder Collective is an investor) about how to raise a seed round.  After a long…
Don’t be a donkey Are you trying to pursue many different directions at once? The problem is thinking short term —...
8th Jun 2011
1

Don’t be a donkey

from Derek Sivers podcast [alt+shift+b] in startups

8th Jun 2011
Are you trying to pursue many different directions at once? The problem is thinking short term — assuming that if you don’t do all the things now, they won’t happen. You may have heard this story: Buridan’s donkey is standing halfway between a pile of hay and a bucket of...
11th May 2011
Best practices for raising a VC round Having raised a number of VC rounds personally and observed many more as an investor or friend, I’ve...
4th May 2011
42

Best practices for raising a VC round

from cdixon [alt+shift+b] in startups

4th May 2011
Having raised a number of VC rounds personally and observed many more as an investor or friend, I’ve come to think there are a set of…
App store shenanigans I’ve downloaded and tested a few hundred iPhone and iPad apps.  One thing that I’ve noticed is that...
1st Apr 2011
35

App store shenanigans

from cdixon [alt+shift+b] in startups

1st Apr 2011
I’ve downloaded and tested a few hundred iPhone and iPad apps.  One thing that I’ve noticed is that many of the top rated and ranked apps…
SEO is no longer a viable marketing strategy for startups Many of the today’s most successful informational sites such as Yelp, Wikipedia and TripAdvisor...
5th Mar 2011
36

SEO is no longer a viable marketing strategy for startups

from cdixon [alt+shift+b] in startups

5th Mar 2011
Many of the today’s most successful informational sites such as Yelp, Wikipedia and TripAdvisor relied heavily on SEO for their initial…
20th Feb 2011
Selling pickaxes during a gold rush There is a saying in the startup world that “you can mine for gold or you can sell pickaxes.” This...
5th Feb 2011
48

Selling pickaxes during a gold rush

from cdixon [alt+shift+b] in startups

5th Feb 2011
There is a saying in the startup world that “you can mine for gold or you can sell pickaxes.” This is of course an allusion to the…
Delegate or die: the self-employed trap. Most self-employed people get caught in the delegation trap. to find and train someone would take...
23rd Jan 2011
1

Delegate or die: the self-employed trap.

from Derek Sivers podcast [alt+shift+b] in startups

23rd Jan 2011
Most self-employed people get caught in the delegation trap. to find and train someone would take more time than you have! So you keep working harder, until you break. In 2001, CD Baby was three years old. I had eight employees but I was still doing everything else...
Predicting the future of the Internet is easy: anything it hasn’t yet dramatically transformed, it... People love to focus on horse races:  NYC vs Silcon Valley, Facebook vs Twitter, IPO markets vs...
12th Jan 2011
40
12th Jan 2011
People love to focus on horse races:  NYC vs Silcon Valley, Facebook vs Twitter, IPO markets vs private exchanges, the valuation of some…
The “thin edge of the wedge” strategy Establishing relationships with new users is the hardest part of growing a startup.  For consumer...
26th Dec 2010
46

The “thin edge of the wedge” strategy

from cdixon [alt+shift+b] in startups

26th Dec 2010
Establishing relationships with new users is the hardest part of growing a startup.  For consumer products establishing relationships can…
6th Dec 2010
The day Steve Jobs dissed me in a keynote In May 2003, Apple invited me to their headquarters to discuss getting CD Baby’s catalog into the...
11th Nov 2010
1

The day Steve Jobs dissed me in a keynote

from Derek Sivers podcast [alt+shift+b] in startups

11th Nov 2010
In May 2003, Apple invited me to their headquarters to discuss getting CD Baby’s catalog into the iTunes Music Store. I flew to Cupertino thinking I’d be meeting with one of their marketing or tech people. When I arrived, I found out that about a hundred people from small...
8th Nov 2010
Timing your startup I never had the opportunity to invest in YouTube but I have to admit that if I did I probably would...
7th Nov 2010
39

Timing your startup

from cdixon [alt+shift+b] in startups

7th Nov 2010
I never had the opportunity to invest in YouTube but I have to admit that if I did I probably would have passed (which of course would have…
Some thoughts on incumbents Reposted from Oct 7, 2010 from cdixon.posterous.com By “incumbents” I mean the big companies that...
7th Oct 2010
40

Some thoughts on incumbents

from cdixon [alt+shift+b] in startups

7th Oct 2010
Reposted from Oct 7, 2010 from cdixon.posterous.com By “incumbents” I mean the big companies that are loosely competitive to your startup…
Web services should be both federated and extensible One of the most important developments of the web 2.0 era is the proliferation of full featured,...
4th Sep 2010
33

Web services should be both federated and extensible

from cdixon [alt+shift+b] in startups

4th Sep 2010
One of the most important developments of the web 2.0 era is the proliferation of full featured, bidirectional APIs.  APIs provide a way to…
The bowling pin strategy A huge challenge for user-generated websites is overcoming the chicken-and-egg problem: attracting...
21st Aug 2010
42

The bowling pin strategy

from cdixon [alt+shift+b] in startups

21st Aug 2010
A huge challenge for user-generated websites is overcoming the chicken-and-egg problem: attracting users and contributors when you are…
It’s not that seed investors are smarter – it’s that entrepreneurs are Paul Kedrosky recently speculated that there might be seed fund “crash” looming. Liz Gannes followed...
5th Jul 2010
34
5th Jul 2010
Paul Kedrosky recently speculated that there might be seed fund “crash” looming. Liz Gannes followed up by suggesting seed investors are a…
I assume I’m below average Ninety-six percent of cancer patients claim to be in better health than the average cancer...
1st Jul 2010
1

I assume I’m below average

from Derek Sivers podcast [alt+shift+b] in startups

1st Jul 2010
Ninety-six percent of cancer patients claim to be in better health than the average cancer patient. Ninety percent of students think they are more intelligent than the average student. When I learned this, it shook my soul. At first, like almost everybody, I thought, “Yes,...
After fifteen years of practice Since the age of fourteen, I was determined to be a great singer. But my pitch was bad, my tone was...
15th Jun 2010
1

After fifteen years of practice

from Derek Sivers podcast [alt+shift+b] in startups

15th Jun 2010
Since the age of fourteen, I was determined to be a great singer. But my pitch was bad, my tone was bad, and everyone said I was just not a singer. At eighteen, I started touring, performing two to four shows a week, always as the lead singer. Often they were outdoor shows,...
There are three New York Cities There are roughly three New Yorks. There is, first, the New York of the man or woman who was born...
4th Jun 2010
38

There are three New York Cities

from cdixon [alt+shift+b] in startups

4th Jun 2010
There are roughly three New Yorks. There is, first, the New York of the man or woman who was born here, who takes the city for granted and…
Naïve Quitting My first real job was as the librarian at Warner/Chappell Music. After 2½ years, though, I...
24th May 2010
1

Naïve Quitting

from Derek Sivers podcast [alt+shift+b] in startups

24th May 2010
My first real job was as the librarian at Warner/Chappell Music. After 2½ years, though, I decided to quit to be a full-time musician. (Partially because I was too happy there! I was scared that if I didn’t force myself to quit, I’d never leave. Too comfortable.) (It...
Old VC firms: get ready to be disrupted If the U.S. economy were a company, the VC industry would be the R&D department. The financing for...
2nd May 2010
38

Old VC firms: get ready to be disrupted

from cdixon [alt+shift+b] in startups

2nd May 2010
If the U.S. economy were a company, the VC industry would be the R&D department. The financing for the VC industry comes from so-called LPs…
Size markets using narratives, not numbers Anyone who has pitched VCs knows they are obsessed with market size.  If you can’t make the case...
3rd Apr 2010
41

Size markets using narratives, not numbers

from cdixon [alt+shift+b] in startups

3rd Apr 2010
Anyone who has pitched VCs knows they are obsessed with market size.  If you can’t make the case that you’re addressing a possible billion…
Flip it in your favor The old saying, “It’s all who you know,” used to feel so defeating. So when I heard, “It’s all...
29th Mar 2010
1

Flip it in your favor

from Derek Sivers podcast [alt+shift+b] in startups

29th Mar 2010
The old saying, “It’s all who you know,” used to feel so defeating. So when I heard, “It’s all who you know,” it felt like the rest of that sentence was, “and you don’t know anyone. So forget it.” On his way into class I overheard him say he was hungry. He had come...
News is a lousy business for Google too There is a widespread myth that search engines have taken profits away from news websites. A few...
7th Mar 2010
33

News is a lousy business for Google too

from cdixon [alt+shift+b] in startups

7th Mar 2010
There is a widespread myth that search engines have taken profits away from news websites. A few months ago, Rupert Murdoch said: “Google…
The NYC tech scene is exploding The pace of innovation in the New York area is very impressive right now. Some of the top...
1st Feb 2010
36

The NYC tech scene is exploding

from cdixon [alt+shift+b] in startups

1st Feb 2010
The pace of innovation in the New York area is very impressive right now. Some of the top entrepenuers in the country are building and…
There are always more than two options People sometimes ask my help in making big decisions. They’re usually trying to decide between two...
27th Jan 2010
1

There are always more than two options

from Derek Sivers podcast [alt+shift+b] in startups

27th Jan 2010
People sometimes ask my help in making big decisions. They’re usually trying to decide between two options. When someone says they have only one option, they’re really saying, “I have no choice,” and you know that’s wrong. At the very least, add “do nothing” and “go insane”...
7th Jan 2010
The next big thing will start out looking like a toy One of the amazing things about the internet economy is how different the list of top internet...
3rd Jan 2010
37

The next big thing will start out looking like a toy

from cdixon [alt+shift+b] in startups

3rd Jan 2010
One of the amazing things about the internet economy is how different the list of top internet properties today looks from the list ten…
There’s no speed limit Whether you’re a student, a teacher, or a parent, I think you’ll appreciate this story of how one...
1st Dec 2009
1

There’s no speed limit

from Derek Sivers podcast [alt+shift+b] in startups

1st Dec 2009
Whether you’re a student, a teacher, or a parent, I think you’ll appreciate this story of how one teacher can completely and permanently change someone’s life in only a few lessons. I called a local recording studio with a random question about music typesetting. Graduate...
Some thoughts on SEO “SEO” (==”Search Engine Optimization”) is a term widely used to mean “getting users to your site via...
1st Dec 2009
36

Some thoughts on SEO

from cdixon [alt+shift+b] in startups

1st Dec 2009
“SEO” (==”Search Engine Optimization”) is a term widely used to mean “getting users to your site via organic search traffic.”  I don’t like…
Let pedestrians define the walkways A new college campus was built, but one thing was still debated: Some people thought the walkways...
23rd Nov 2009
1

Let pedestrians define the walkways

from Derek Sivers podcast [alt+shift+b] in startups

23rd Nov 2009
A new college campus was built, but one thing was still debated: Some people thought the walkways should go around the grass, to leave it green. Some thought the walkways should cut across diagonally. Brilliant. As time goes on, we get smarter. We learn more about...
5th Nov 2009
How to select your angel investors I’ve seen a number of situations recently that are something like the following.  A VC firm signs a...
3rd Nov 2009
32

How to select your angel investors

from cdixon [alt+shift+b] in startups

3rd Nov 2009
I’ve seen a number of situations recently that are something like the following.  A VC firm signs a term sheet with an early stage company…
18th Oct 2009
Not happy with existing venues? Make a new one Gary Jules is a singer/songwriter from California. When he lived in Los Angeles he wished there was...
7th Oct 2009
1

Not happy with existing venues? Make a new one

from Derek Sivers podcast [alt+shift+b] in startups

7th Oct 2009
Gary Jules is a singer/songwriter from California. When he lived in Los Angeles he wished there was a venue more friendly to musicians. A place where people would come to listen, not talk over the music. A place to play, not showcase for labels. He noticed a little coffee...
Why does it matter that Twitter is supplanting RSS? The other day I claimed that Twitter is supplanting RSS, and that long term that’s a bad thing....
1st Oct 2009
30

Why does it matter that Twitter is supplanting RSS?

from cdixon [alt+shift+b] in startups

1st Oct 2009
The other day I claimed that Twitter is supplanting RSS, and that long term that’s a bad thing.  Andrew Weissman had a very reasonable…
28th Sep 2009
Imagining lots of tedious steps? Or one fun step? If we hate doing something, we think of it as hard. We picture it having many annoying steps. If...
12th Sep 2009
1

Imagining lots of tedious steps? Or one fun step?

from Derek Sivers podcast [alt+shift+b] in startups

12th Sep 2009
If we hate doing something, we think of it as hard. We picture it having many annoying steps. If you ask someone who hates running how to do it, they’ll say, “Ugh… First you put on running clothes. Then you have to stretch. Then you put on your shoes. Then you go...
Information is the (other) currency of venture capital Many seasoned entrepreneurs have had the following experience.  A VC eagerly wants to meet with you....
1st Sep 2009
36

Information is the (other) currency of venture capital

from cdixon [alt+shift+b] in startups

1st Sep 2009
Many seasoned entrepreneurs have had the following experience.  A VC eagerly wants to meet with you.  You have what seems like a very good…
No “yes.” Either “HELL YEAH!” or “no.” Use this rule if you’re often over-committed or too scattered. When deciding whether to do...
26th Aug 2009
1

No “yes.” Either “HELL YEAH!” or “no.”

from Derek Sivers podcast [alt+shift+b] in startups

26th Aug 2009
Use this rule if you’re often over-committed or too scattered. When deciding whether to do something, if you feel anything less than “Wow! That would be amazing! Absolutely! Hell yeah!” — then say no. Every event you get invited to. Every request to start a new...
Why seed investors don’t like convertible notes A popular option in seed round financing is a convertible note instead of setting a valuation in an...
12th Aug 2009
35

Why seed investors don’t like convertible notes

from cdixon [alt+shift+b] in startups

12th Aug 2009
A popular option in seed round financing is a convertible note instead of setting a valuation in an equity financing.  A convertible note is…
27th Jul 2009
The mirror: It’s about you, not them. If you see a gorgeous painting that fascinates you, does it matter if you find out the artist didn’t...
7th Jul 2009
1

The mirror: It’s about you, not them.

from Derek Sivers podcast [alt+shift+b] in startups

7th Jul 2009
If you see a gorgeous painting that fascinates you, does it matter if you find out the artist didn’t pay her taxes? Would you stop enjoying the painting? When I buy a book that has a picture of the author on the cover, I rip off and trash the cover before I even leave the...
The security of no security If you’re a full-time musician, you’ll never have a job, a boss, a salary, or insurance. You’ll...
1st Jun 2009
1

The security of no security

from Derek Sivers podcast [alt+shift+b] in startups

1st Jun 2009
If you’re a full-time musician, you’ll never have a job, a boss, a salary, or insurance. You’ll bootstrap everything yourself. You’ll always struggle against apathy and gate-keepers. And you’ll have to be one-in-a-million to achieve this incredibly difficult goal. Someone...
Sammy Cahn said thank you In 1990, at the age of 20, I moved to New York City and got a job as the tape room guy for...
21st May 2009
1

Sammy Cahn said thank you

from Derek Sivers podcast [alt+shift+b] in startups

21st May 2009
In 1990, at the age of 20, I moved to New York City and got a job as the tape room guy for Warner/Chappell Music Publishing. One day, after a few months, I hear an old man yelling, “Goddamn it! What’s wrong with this typewriter? Can’t someone make a simple goddamn typewriter...
Joining a startup is far less risky than most people think Joining a startup is far less risky than most people seem to think.  In fact, I don’t know if anyone...
11th May 2009
33

Joining a startup is far less risky than most people think

from cdixon [alt+shift+b] in startups

11th May 2009
Joining a startup is far less risky than most people seem to think.  In fact, I don’t know if anyone has ever studied this systematically…
Naming your startup The Name Inspector has a good post today regarding 6 naming myths to ignore. I think it’s generally...
18th Apr 2009
32

Naming your startup

from cdixon [alt+shift+b] in startups

18th Apr 2009
The Name Inspector has a good post today regarding 6 naming myths to ignore. I think it’s generally right on.   Naming is so important and…
My favorite fable A farmer had only one horse. One day, his horse ran away. The man just said, “We’ll see.” His...
28th Feb 2009
1

My favorite fable

from Derek Sivers podcast [alt+shift+b] in startups

28th Feb 2009
A farmer had only one horse. One day, his horse ran away. The man just said, “We’ll see.” His neighbors said, “Congratulations! This is such good news. You must be so happy!” One of the wild horses kicked the man’s only son, breaking both his legs. The man just said,...
How to attend a conference Attending a music conference is the most efficient way to meet the most number of the best...
12th Dec 2008
1

How to attend a conference

from Derek Sivers podcast [alt+shift+b] in startups

12th Dec 2008
Attending a music conference is the most efficient way to meet the most number of the best contacts. I highly recommend you go to a few music industry conferences every year. be interested in them. how to be a great listener. (The original classic from the 1930s is titled...
Make mystery : make people wonder Do you remember when you first started listening to music? It was all so mysterious, as you...
22nd Nov 2008
1

Make mystery : make people wonder

from Derek Sivers podcast [alt+shift+b] in startups

22nd Nov 2008
Do you remember when you first started listening to music? It was all so mysterious, as you wondered what those lyrics meant or how they made those sounds. Don’t be so plain or obvious that there’s nothing left to wonder. But don’t be so cryptic that they give up. Give...
17th Nov 2008
Nobody knows the future, so focus on what doesn’t change At every music conference, with a panel of experts on stage, the moderator always asks, “What’s the...
17th Oct 2008
1

Nobody knows the future, so focus on what doesn’t change

from Derek Sivers podcast [alt+shift+b] in startups

17th Oct 2008
At every music conference, with a panel of experts on stage, the moderator always asks, “What’s the future of the music business?” The guy selling intelligent playlists will say that intelligent playlists are the future. We have a desperate need for certainty, so we want...
Small actions change your self-identity When we think about what’s worth doing, we usually think of big things. Approaching a...
10th Sep 2008
1

Small actions change your self-identity

from Derek Sivers podcast [alt+shift+b] in startups

10th Sep 2008
When we think about what’s worth doing, we usually think of big things. Approaching a celebrity Having taken that one step, you start to think of yourself as brave, or an achiever, or a bit of an expert on a subject. You do just one thing that makes you feel like a...
13th Aug 2008
Aim for the edges An amazing shift has happened in the last few decades. remarkably unusual. Our culture is now...
7th May 2008
1

Aim for the edges

from Derek Sivers podcast [alt+shift+b] in startups

7th May 2008
An amazing shift has happened in the last few decades. remarkably unusual. Our culture is now split into niches. In 1948, Milton Berle’s TV show had 80% of all viewers, because it was one of only three choices! When the Beatles played on Ed Sullivan in 1964, they had 60% of...
Never have a limit on your income Imagine two people. One is a toy maker. One is a masseuse. For the toy maker, that’s no...
6th Apr 2008
1

Never have a limit on your income

from Derek Sivers podcast [alt+shift+b] in startups

6th Apr 2008
Imagine two people. One is a toy maker. One is a masseuse. For the toy maker, that’s no problem. Have the manufacturer make a million more. So which business would you rather be in? One that makes money while you do other things, or one that only profits by your own two...
The strength of many little customers Many small entrepreneurs think, “If we could just land Apple, Google, or the government as a client,...
11th Mar 2008
1

The strength of many little customers

from Derek Sivers podcast [alt+shift+b] in startups

11th Mar 2008
Many small entrepreneurs think, “If we could just land Apple, Google, or the government as a client, we’d be all set!” But this approach has many problems: Those people may change their mind or leave the company. If you do land the big client, they practically own...
The public you is not you I hope you don’t have to learn this lesson the way I did. a blog post sharing what I had learned...
25th Sep 2007
1

The public you is not you

from Derek Sivers podcast [alt+shift+b] in startups

25th Sep 2007
I hope you don’t have to learn this lesson the way I did. a blog post sharing what I had learned while switching between the PHP programming language and Ruby on Rails framework. At the time, my blog had no readers, so I didn’t think anyone would see it. I just wrote it for...
Ideas are just a multiplier of execution It’s so funny when I hear people being so protective of ideas. People who want me to sign a...
16th Aug 2005
1

Ideas are just a multiplier of execution

from Derek Sivers podcast [alt+shift+b] in startups

16th Aug 2005
It’s so funny when I hear people being so protective of ideas. People who want me to sign a non-disclosure agreement to tell me the simplest idea. Explanation: table{width:80% }td{width:50%;padding:0.5em;border:1px solid #ccc} AWFUL IDEA -1 WEAK IDEA 1 SO-SO...
Ignore advice that drains you My music career was derailed when I took some advice from an expert. I walked out of his office...
7th Sep 2000
1

Ignore advice that drains you

from Derek Sivers podcast [alt+shift+b] in startups

7th Sep 2000
My music career was derailed when I took some advice from an expert. I walked out of his office sad, but acknowledging that he was right. That was the smartest thing to do to be a big success. So that’s what I did. I stopped putting my full attention into my own music,...
Call the destination, and ask for directions Most of us don’t know what to do next. We know where we want to be, but we don’t know how to get...
1st Aug 2000
1

Call the destination, and ask for directions

from Derek Sivers podcast [alt+shift+b] in startups

1st Aug 2000
Most of us don’t know what to do next. We know where we want to be, but we don’t know how to get there. Work backwards. Just contact someone who’s there, and ask how to get there. If you want to play a concert at the biggest club in town, show up on a weekday...
Describe your music like a non-musician When describing your music, don’t use musician language. For most people, listening to music is...
1st Jul 2000
1

Describe your music like a non-musician

from Derek Sivers podcast [alt+shift+b] in startups

1st Jul 2000
When describing your music, don’t use musician language. For most people, listening to music is like a cat watching cars go by. “That one was blue.” Only an expert or mechanic would be able to describe the technical details of the passing car. Think what one...
Life is like high school When you’re in high school, it’s all about popularity, cliques, and being cool. Many people get...
1st Jun 2000
1

Life is like high school

from Derek Sivers podcast [alt+shift+b] in startups

1st Jun 2000
When you’re in high school, it’s all about popularity, cliques, and being cool. Many people get out of college thinking the world will be like that — like the harder you work, the more you’ll be rewarded. But it’s not. But you can make this work in your favor. You can...
Every breakthrough comes from someone you know When I was promoting my music, I used to look to the big wide world for opportunities. When you...
1st May 2000
1

Every breakthrough comes from someone you know

from Derek Sivers podcast [alt+shift+b] in startups

1st May 2000
When I was promoting my music, I used to look to the big wide world for opportunities. When you come to an opportunity through a connection, you have an advantage. You’re not anonymous. You’ve already passed through a filter, and passed a test. You’re treated special...
Test marketing If you want a bigger company to help you some day, imitate what food companies call “test...
1st Apr 2000
1

Test marketing

from Derek Sivers podcast [alt+shift+b] in startups

1st Apr 2000
If you want a bigger company to help you some day, imitate what food companies call “test marketing”. So first they’ll release it only in a small city like Albany. They ask customers for feedback, then make improvements based on that. They repeat this process until it’s a...
A hundred actors on stage Imagine you’re in the audience of a play, and there are a hundred actors on stage. It’s not...
5th Mar 2000
1

A hundred actors on stage

from Derek Sivers podcast [alt+shift+b] in startups

5th Mar 2000
Imagine you’re in the audience of a play, and there are a hundred actors on stage. It’s not necessarily the loudest or most hyperactive. Maybe you’d be drawn to the woman with the long black hair, half-hidden, standing silently at the edge of the stage. Would you stand...
Proudly exclude most people We love when someone hates the same thing we hate — especially if that thing is popular. You can...
2nd Feb 2000
1

Proudly exclude most people

from Derek Sivers podcast [alt+shift+b] in startups

2nd Feb 2000
We love when someone hates the same thing we hate — especially if that thing is popular. You can use this to attract your future fans. You can say, “Don’t listen to this if you’re happy with your life.” Then people who hate all that happy crap will be intrigued. You can...
What’s inside this book Welcome to my book about getting your music to people, into people, and through people. Marketing...
1st Jan 2000
1

What’s inside this book

from Derek Sivers podcast [alt+shift+b] in startups

1st Jan 2000
Welcome to my book about getting your music to people, into people, and through people. Marketing is an extension of your art. Business is just as creative as music. All opportunities come from people. Stay in touch with everyone. Use a database. Be resourceful. Ask...
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