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I wrote a book: Read Write Own I believe blockchains and the software movement around them – typically called crypto or web3 – provide the…
In his classic 2008 essay “1000 True Fans,” Kevin Kelly predicted that the internet would transform the economics of creative activities: To…
New technologies enable activities that fall into one of two categories: 1) doing things you could already do but can now do better because…
Blockchains are computers that can make commitments. Traditional computers are ultimately controlled by people, either directly in the case…
There are broadly two adoption paths for new computing technologies: inside-out and outside-in. Inside-out technologies are pioneered by…
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Welcome to another premium edition of Where's Your Ed At! Please subscribe to it so I can continue to drink 80 Diet Cokes a day. Email me at ez@betteroffline.com with the subject "premium" if you ever want to chat. I realize this is before
In The New Geography of Innovation, writer Mehran Gul examines the increasing competition for talent in Singapore, where big tech firms are luring people away from once-prized government jobs.
Matt Stone and Trey Parker became billionaires by making 27 seasons of the funniest shows ever (and signing a first TV deal with an improbable clause).
Perverse incentives, and the unintended consequences that flow from them, can be found on every continent, in every time, and in every industry. And marketing is no different. This article argues that a malevolent metric sits at the heart of many marketing discussions and decisions. I believe that the many marketers who prioritise this metric seek to capture value, but unintentionally destroy it.
