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Articles

Articles
AI isn't going to build your startup
2 months ago
Articles
How to make big decisions
2 months ago
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AI isn't going to replace you
3 months ago
Articles
Is it too hard to build a SaaS in 2025?
3 months ago
Articles
Leaving Twitter for Bluesky
4 months ago
Articles
Pessimism vs Optimism
over a year ago
Articles
2024 year in review
3 months ago
Articles
What's happening with founders over 40
4 months ago
Articles
Where are these signups coming from?
4 months ago
Articles
The best Bluesky apps, projects, tools I've found
4 months ago
Articles
Silverwood Theme Park Review, Travel Tips, and Photos Here's my tips and advice for anyone going: best hotels, what time to get there, parking, ride tips,...
a year ago
1
a year ago
Here's my tips and advice for anyone going: best hotels, what time to get there, parking, ride tips, what to bring, and more.
Articles
What happened to Paul Jarvis? I hadn't heard from my friend Paul Jarvis in a while, so I sent him a message.
a year ago
Articles
2021 year in review
over a year ago
Articles
Good businesses have margin Margin for your time, your emotional and physical health, your relationships, your sanity, and your...
over a year ago
1
over a year ago
Margin for your time, your emotional and physical health, your relationships, your sanity, and your integrity.
Articles
The myth of the niche market
over a year ago
Articles
Is the market for self-published books saturated?
over a year ago
Articles
What the podcast industry gets wrong about YouTube
a month ago
Articles
We need more calm companies
a year ago
Articles
Write 100 emails to people you know
a year ago
Articles
2023 year in review
a year ago
Articles
Ten SaaS marketing principles for 2024
a year ago
Articles
The Prosumer market is underrated The normal advice for people building SaaS companies is: "Don't build software for consumers (B2C),...
a year ago
1
a year ago
The normal advice for people building SaaS companies is: "Don't build software for consumers (B2C), build it for businesses (B2B)." But, there's a third category that doesn't get very much attention: prosumers.
Articles
How I would build a new startup if I had to do it all over I've been brainstorming how I would build a new indie startup if I had to do it again in 2023. Here...
a year ago
1
a year ago
I've been brainstorming how I would build a new indie startup if I had to do it again in 2023. Here are 5 principles I’d use.
Articles
Can you bootstrap a business if you have young kids?
a year ago
Articles
What is Bluesky social? (Twitter and Mastodon alternative) Bluesky is a new social network that's an alternative to Twitter and Mastodon. I was invited back in...
a year ago
1
a year ago
Bluesky is a new social network that's an alternative to Twitter and Mastodon. I was invited back in February, and there hasn't been much momentum on the app... until the last week. There's been a sudden surge of interest (perhaps driven by FOMO?).
Articles
Is ChatGPT the next big startup platform? The risks of building your startup on ChatGPT or other AI platforms
over a year ago
Articles
2022 year in review
over a year ago
Articles
Best affiliate programs for indie makers
over a year ago
Articles
Public healthcare encourages entrepreneurship I'm a big fan of public healthcare. I don't think I would have started a business if we hadn't had...
over a year ago
Articles
How to get people to choose your product Anything you build has to compete for attention with the other available options. If someone can...
over a year ago
1
over a year ago
Anything you build has to compete for attention with the other available options. If someone can just as easily buy a similar product from a more trusted brand for the same price, why would they choose you? To compete with established brands, you’ll need to figure out how to...
Articles
The secret is to sell what people are already searching for Most purchases start with a search. While some purchases are impulse-driven (like seeing something...
over a year ago
1
over a year ago
Most purchases start with a search. While some purchases are impulse-driven (like seeing something cool on Instagram and buying right away), most sales come from intent-based searches.
Articles
Avoid fame
over a year ago
Articles
is twitter done? Elon took possession of Twitter on October 27. Since then, lots has happened. Many are wondering: is...
over a year ago
1
over a year ago
Elon took possession of Twitter on October 27. Since then, lots has happened. Many are wondering: is this going to kill Twitter?
Articles
How to use Mastodon: a beginner's guide I've been trying out Mastodon. Overall, I'm digging it. People bill it as a Twitter alternative....
over a year ago
1
over a year ago
I've been trying out Mastodon. Overall, I'm digging it. People bill it as a Twitter alternative. While there are some similarities, it's definitely its own thing.
Articles
musk twitter quitter, bitter? I've been a big Twitter user since 2008. In nearly 14 years on the platform, Twitter's had a...
over a year ago
1
over a year ago
I've been a big Twitter user since 2008. In nearly 14 years on the platform, Twitter's had a net-positive effect on my life. But now with Elon’s takeover, Twitter is in the hands of a man whose behavior I find reprehensible.
Articles
The potential dark side of AI and GPT-3 writing tools What happens when people start going to the AI for answers instead of Google search and Wikipedia?...
over a year ago
1
over a year ago
What happens when people start going to the AI for answers instead of Google search and Wikipedia? How does the AI decide what to suggest? What are the knock-on effects of these suggestions?
Articles
The ethics of AI-driven feeds What if we had a personal AI that could write the perfect thing just for us? A thoughtful AI,...
over a year ago
1
over a year ago
What if we had a personal AI that could write the perfect thing just for us? A thoughtful AI, trained to challenge the human mind in healthy ways, could potentially improve human society. But it could also optimized to fulfill every unhealthy human desire and habit.
Articles
Older founders do this better There's a popular narrative in Silicon Valley that you have to be in your 20s to build a successful...
over a year ago
1
over a year ago
There's a popular narrative in Silicon Valley that you have to be in your 20s to build a successful startup. But founders in their 40s, 50s, 60s are more likely to be successful.
Articles
What's wrong with Elon? Many of Elon Musk's supporters say: “He's not that bad." But his behavior in the last 5-6 years has...
over a year ago
1
over a year ago
Many of Elon Musk's supporters say: “He's not that bad." But his behavior in the last 5-6 years has been truly awful. We’re not talking about just a few mistakes.
Articles
Why are you doing this? How to make business decisions that optimize for the life you want.
over a year ago
Articles
Same effort, but better results The best business opportunities multiply our efforts as founders.
over a year ago
Articles
Entrepreneurial false-positives
over a year ago
Articles
Do entrepreneurs create demand? How demand for products gets created, amplified, and destroyed
over a year ago
Articles
Find a good party When you're building a product in a market with strong demand, it feels like showing up at a good...
over a year ago
1
over a year ago
When you're building a product in a market with strong demand, it feels like showing up at a good party.
Articles
The good life For Peter and Laura, having a business was a means to an end, and they always kept their life...
over a year ago
1
over a year ago
For Peter and Laura, having a business was a means to an end, and they always kept their life priorities in sight.
Articles
It's been too long
over a year ago
Articles
Working harder doesn't make you more successful I often see successful entrepreneurs tout hard work as the secret to their fortune. But, building a...
over a year ago
1
over a year ago
I often see successful entrepreneurs tout hard work as the secret to their fortune. But, building a successful business is more than brute force effort.
Articles
The limits of conventional wisdom All bits of wisdom have limits, boundaries, thresholds.
over a year ago
Articles
It might never go away When you click "publish" thousands of copies are generated and sent to individual inboxes. Once...
over a year ago
1
over a year ago
When you click "publish" thousands of copies are generated and sent to individual inboxes. Once you've sent an email, people can keep a copy of it in their archive, forever. You can't take it back.
Articles
Do you need marketing tracking and automation?
over a year ago
Articles
Expanding my horizons Everything we come up with is a mixture of what we've seen, heard, and experienced.
over a year ago
Articles
Should my SaaS try to get enterprise customers?
over a year ago
Articles
Meeps Working with Joshua Anderton on a new product: the best way to build a membership site
over a year ago
1
over a year ago
Working with Joshua Anderton on a new product: the best way to build a membership site
Articles
The Hierarchy of Needs for new Product Ideas
over a year ago
Articles
How do I find customers for my SaaS? I think we need to stop trying to find customers for our products and start building solutions our...
over a year ago
1
over a year ago
I think we need to stop trying to find customers for our products and start building solutions our customers are already searching for.
Articles
The 80% energy principle As Westerners, we believe in pushing up against the limits, and going over them. We need to learn...
over a year ago
1
over a year ago
As Westerners, we believe in pushing up against the limits, and going over them. We need to learn the Okinawa Island secret: hara hachi bu.
Articles
Why you should go after a market with strong demand Building a new product is an enormous risk. You're risking your time, energy, and resources. Look...
over a year ago
1
over a year ago
Building a new product is an enormous risk. You're risking your time, energy, and resources. Look for a evidence of demand!
Articles
Good idea or bad idea?
over a year ago
Articles
How many trials should I be getting for my SaaS? One misconception I see from new SaaS founders: they need more trials than they think they do.
over a year ago
Articles
Black lives matter
over a year ago
Articles
Ideas aren't cheap
over a year ago
Articles
We've been exposed
over a year ago
Articles
Fight Amazon
over a year ago
Articles
2019 year in review
over a year ago
Articles
You don't learn until you ship
over a year ago
Articles
More stuff or better stuff?
over a year ago
Articles
Why people buy software
over a year ago
Articles
Who wants this today?
over a year ago
Articles
$30k It's been 14 months since we launched.
over a year ago
Articles
We sell saddles here
over a year ago
Articles
Is the Product-Market Fit survey accurate?
over a year ago
Articles
People want the basics done well
over a year ago
Articles
Why growing old in tech is hard This year, I gave a personal talk about growing old in tech, becoming jaded and depressed, and how I...
over a year ago
1
over a year ago
This year, I gave a personal talk about growing old in tech, becoming jaded and depressed, and how I overcame it.
Articles
How to be more social at events and conferences People assume I've always been outgoing and confident. But I used to be the shyest kid in my class!
over a year ago
Articles
Fish where the fish are Bootstrappers are like people who fish: you want to catch customers, and you want to catch them...
over a year ago
1
over a year ago
Bootstrappers are like people who fish: you want to catch customers, and you want to catch them consistently.
Articles
It's gradual, then sudden
over a year ago
Articles
Wait and see
over a year ago
Articles
Should we always charge more?
over a year ago
Articles
How to run a mastermind group Thinking about starting a business mastermind group? Here are resources for finding members, running...
over a year ago
1
over a year ago
Thinking about starting a business mastermind group? Here are resources for finding members, running your meetings, and getting the most out of it.
Articles
People on the internet can be so mean
over a year ago
Articles
The hidden reasons why people are using your software Why are people really buying your software product? What can you do to make sure they keep using it?
over a year ago
Articles
Not all products make good businesses You might fix a problem, but that doesn't mean people will pay for it.
over a year ago
Articles
You only win once Geeks, hackers, and founders could learn a lot from a guy like Rodney.
over a year ago
Articles
Change your market, save your product One small location change made a 20X improvement in this guy's business.
over a year ago
Articles
Can you change customer behavior?
over a year ago
Articles
Why you need a co-founder
over a year ago
Articles
Cynicism kills progress
over a year ago
Articles
This is hard
over a year ago
Articles
Being a solopreneur has risks Have you fully considered the risks of being self-employed? How can solo-founders eliminate...
over a year ago
1
over a year ago
Have you fully considered the risks of being self-employed? How can solo-founders eliminate financial hazards?
Articles
Let's talk about startup costs
over a year ago
Articles
Do you even want to be "a bootstrapper?"
over a year ago
Articles
Unconventional bootstrapping: round 1
over a year ago
Articles
The hidden cost of bootstrapping
over a year ago
Articles
Why many products struggle, and only a few succeed
over a year ago
Articles
Your business isn't about finding a great idea
over a year ago
Articles
Maybe you shouldn't be a solopreneur
over a year ago
Articles
Don't sell to beginners
over a year ago
Articles
What raves and software have in common
over a year ago
Articles
I've been following you since grade 9
over a year ago
Articles
2017 year in review
over a year ago
Articles
What's on your hard drive?
over a year ago
Articles
Stop by for coffee I live in the interior of BC, Canada, surrounded by lakes and mountains. It's not easy getting here....
over a year ago
1
over a year ago
I live in the interior of BC, Canada, surrounded by lakes and mountains. It's not easy getting here. If you make the trip, I'll try to meet with you.
Articles
Why I bought your software
over a year ago
Articles
How to create a membership website
over a year ago
Articles
Things to do when Amazon S3 is down
over a year ago
Articles
Watch for mind gremlins
over a year ago
Articles
Virtual reality could save the planet
over a year ago
Articles
Hypothesis: Nintendo Switch is a social play
over a year ago
Articles
Who are you stealing from?
over a year ago
Articles
Using JTBD to build better products
over a year ago
Articles
You can't change the customer's behavior
over a year ago
Articles
Publish your ebook as PDF, MOBI, and ePub all at the same time
over a year ago
Articles
Why I sell before I launch
over a year ago
Articles
How I price products
over a year ago
Articles
You want more than product/market fit
over a year ago
Articles
Why we buy from winners
over a year ago
Articles
Put a billion dollars on red
over a year ago
Articles
Focus on your own shit
over a year ago
Articles
Don't swim upstream
over a year ago
Articles
Fear of launch
over a year ago
Articles
You can't split test human experience
over a year ago
Articles
Product traction is like waiting in line at the grocery store
over a year ago
Articles
Make stuff and be happy (2015 year in review)
over a year ago
Articles
The last mile
over a year ago
Articles
Startups should make money
over a year ago
Articles
End of an era
over a year ago
Articles
Do people still read blogs?
over a year ago
Articles
No marketing unicorns
over a year ago
Articles
2014: a year of making stuff
over a year ago
Articles
Do I look dumb?
over a year ago
Articles
Do things that scare you
over a year ago
Articles
Be careful who you go to for advice
over a year ago
Articles
The cold months are coming
over a year ago
Articles
Let’s make some stuff
over a year ago
Articles
The person on the other side of the screen
over a year ago
Articles
Your product's missing ingredient
over a year ago
Articles
Is it harder to get noticed?
over a year ago
Articles
It's different now
over a year ago
Articles
Your second biggest problem
over a year ago
Articles
Your blog could be a party
over a year ago
Articles
My embarrassing iTunes receipt – exploring the customer journey
over a year ago
Articles
Speaking of starting small
over a year ago
Articles
How do you find time for side projects when you have kids?
over a year ago
Articles
The 2013 revenue stats I didn't want to share
over a year ago
Articles
It's not us, it's them
over a year ago
Articles
Why didn't you launch last year?
over a year ago
Articles
How to choose an audience for your blog
over a year ago
Articles
What stops us from building products?
over a year ago
Articles
My first kiss
over a year ago
Articles
Why you're not making sales
over a year ago
Articles
How to get (and keep) a job in startups
over a year ago
Articles
Geeks as tastemakers
over a year ago
Articles
Producing good content isn't enough
over a year ago
Articles
Why people buy products
over a year ago
Articles
How (not) to validate your idea
over a year ago
Articles
Don't call it a comeback (working remotely)
over a year ago
Articles
Meet people
over a year ago
Articles
Starting a business is easy
over a year ago
Articles
A VIKA BYSKE standing desk
over a year ago
Articles
It's not enough to build a product that people want
over a year ago
Articles
Why distributed teams are more effective
over a year ago
Articles
Why I would pay for Twitter
over a year ago
Articles
Why I don't read at work
over a year ago
Articles
Customers don't care about your solutions
over a year ago
Articles
Things I've quit doing at my desk
over a year ago
Articles
The pipeline problem
7 months ago
Articles
It's not just B2C vs B2B anymore
9 months ago
Articles
Investment loops in SaaS onboarding
9 months ago
Articles
Pro skater Chad Muska went broke. Now he's a bootstrapper.
10 months ago
Articles
How to make a podcast (and submit it to Spotify and Apple Podcasts) in 2024 Here's a guide that will help you get started with podcasting: gear, hosting, submitting to Spotify...
11 months ago
Articles
Track revenue, not traffic
11 months ago
Articles
Compounding returns
a year ago
Articles
Test articles
a year ago
Articles
Send your users this welcome email
a year ago
Articles
My theme for 2024: SaaS marketing experiments
a year ago
Articles
Advice for Sending Cold Emails and DMs
a year ago
Articles
Ideas that create opportunities
a year ago
Articles
Flipping tables and hiring kids This past summer, I wanted to work on projects with my three teenage sons. One idea we had was to...
a year ago
1
a year ago
This past summer, I wanted to work on projects with my three teenage sons. One idea we had was to build a simple game reminiscent of the old Flash-based games we used to play.
Articles
What is Jobs to be Done? (JTBD) JTBD is way to understand why a customer might buy your product. Here are examples of how it works...
a year ago
1
a year ago
JTBD is way to understand why a customer might buy your product. Here are examples of how it works and how you can use it with your product.
Articles
How to plan a remote team retreat Here are six of our recommendations for planning remote team retreats
over a year ago
Articles
AI-driven content is a nightmare Giving people a never-ending stream of content designed to keep them on a centralized platform...
over a year ago
1
over a year ago
Giving people a never-ending stream of content designed to keep them on a centralized platform longer where the algorithm is controlled by some megacorp (and its shareholders) isn’t my idea of a great future. It’s fucking dystopian.
Articles
Elon Musk and free speech
over a year ago
Articles
I can't work from home For me, this is the ultimate setup: remote work, but at a coworking office
over a year ago
Articles
Calm yourself Here are a few techniques I've used to calm myself down in times of anxiety..
over a year ago
Articles
What makes you click on a YouTube video? As an indie business, creating videos seems to be a good search optimization strategy. We're trying...
over a year ago
1
over a year ago
As an indie business, creating videos seems to be a good search optimization strategy. We're trying to rank for terms like "how to start a podcast," and well-made video can show up in search results (both on Google and YouTube).
Articles
The vague headline I see new startups emulating the vague, aspirational, "benefits-driven" headlines from established...
over a year ago
1
over a year ago
I see new startups emulating the vague, aspirational, "benefits-driven" headlines from established brands, and I think it's a mistake.
Articles
Why didn't my project take off? We think we should be rewarded for the effort, resources, and time we invest in a project.
over a year ago
Articles
How to build a simple HTML landing page using Tailwind CSS The easiest way to configure Tailwind CSS and Tailwind UI so you can build a simple HTML site
over a year ago
Articles
Podcasts and Capital Thoughts on the podcast industry in 2021: investors are acting as if podcasting is bigger than it...
over a year ago
1
over a year ago
Thoughts on the podcast industry in 2021: investors are acting as if podcasting is bigger than it really is.
Articles
How many units can you sell?
over a year ago
Articles
2020 year in review
over a year ago
Articles
The multiplier Solo, we were both a 10. Together, we're a 100. It's not 2x; it's 10x.
over a year ago
Articles
Forget about your heroes We spend way too much time trying to deconstruct our heroes' journey.
over a year ago
Articles
The cure
over a year ago
Articles
Main Street fights back
over a year ago
Articles
Maintenance
over a year ago
Articles
Business is like surfing
over a year ago
Articles
The main thing
over a year ago
Articles
Moving on
over a year ago
Articles
Out of office
over a year ago
Articles
How do you sleep at night? Tips for people who wake up in the middle of the night and can't get back to sleep
over a year ago
Articles
The haters What to do about toxic people online
over a year ago
Articles
Selling stuff on a busy beach It's unlikely you'll convince someone to buy something where there wasn't already existing demand.
over a year ago
1
over a year ago
It's unlikely you'll convince someone to buy something where there wasn't already existing demand.
Articles
Jason Fried wants to delete my backlog
over a year ago
Articles
How I'm learning to program
over a year ago
Articles
Non-alcoholic drink choices If you've quit drinking, what do you order at the bar when you go out for drinks with friends?
over a year ago
Articles
The Freedom Ladder
over a year ago
Articles
When should you quit? It's natural for entrepreneurs to work on multiple projects. Starting a new project is easy; but you...
over a year ago
1
over a year ago
It's natural for entrepreneurs to work on multiple projects. Starting a new project is easy; but you also need to learn how to quit a project.
Articles
How do I build something people want? As a founder, you want to build something people want. But how do we go beyond platitudes and...
over a year ago
1
over a year ago
As a founder, you want to build something people want. But how do we go beyond platitudes and actually do that? Here's some actionable advice.
Articles
Passion needs rigor In modern society, we talk a lot about following our passion. But passion isn't enough. It needs to...
over a year ago
1
over a year ago
In modern society, we talk a lot about following our passion. But passion isn't enough. It needs to be molded through deliberate practice.
Articles
2018 year in review
over a year ago
Articles
Can you bootstrap a startup on the side?
over a year ago
Articles
My secret phone call with Hamish
over a year ago
Articles
How I make my money
over a year ago
Articles
Why geeks should speak
over a year ago
Articles
I have a new website
over a year ago
Articles
Two things that kill bootstrapped companies
over a year ago
Articles
Is this a good idea?
over a year ago
Articles
Bootstrapper's paradox
over a year ago
Articles
Optimize for usage, not just sales
over a year ago
Articles
What would you do differently?
over a year ago
Articles
When you're building a product, whose opinion should you listen to?
over a year ago
Articles
Why I'm building a new SaaS in 2018
over a year ago
Articles
What affects customer motivation?
over a year ago
Articles
Building software for podcasters –\_Josh Nielsen from Zencastr Josh started out trying to build a "GitHub for music." When that idea didn't pan out, he still...
over a year ago
1
over a year ago
Josh started out trying to build a "GitHub for music." When that idea didn't pan out, he still wanted to do something with Web Audio and WebRTC. So he started building Zencastr, which gives podcasters the ability to record "double-ender" interviews in the browser.
Articles
Finish the year strong
over a year ago
Articles
How to build a Shopify app – Björn’s journey to $300k in profits Björn started a side-business on the Shopify apps platform 6 years ago. Now he’s making $275,000 in...
over a year ago
Articles
How an NBA player ruined my life
over a year ago
Articles
I've never done this before
over a year ago
Articles
"People need my product!" (But do they want it?)
over a year ago
Articles
Don't stand still
over a year ago
Articles
Adam Wathan's $100k product launch
over a year ago
Articles
Why most product ideas aren't that good
over a year ago
Articles
Going independent (2016 year in review)
over a year ago
Articles
The tools I use
over a year ago
Articles
How to surprise people in a digital age
over a year ago
Articles
This is what starting small looks like
over a year ago
Articles
How to get out of a rut There's nothing worse than feeling stuck. If you've been pushing hard for years, and haven't seen...
over a year ago
1
over a year ago
There's nothing worse than feeling stuck. If you've been pushing hard for years, and haven't seen the results you want, it's disheartening.
Articles
We all want progress
over a year ago
Articles
I wasted 4 years of my life doing this
over a year ago
Articles
Pricing experiment results
over a year ago
Articles
What podcasters get wrong about advertising
over a year ago
Articles
How to make money from your tiny podcast
over a year ago
Articles
SaaS is ripe for disruption
over a year ago
Articles
My workplace fantasies
over a year ago
Articles
Your secret success fantasy
over a year ago
Articles
Park your experience
over a year ago
Articles
Business is like a game of Frogger
over a year ago
Articles
Documentaries you should watch this holiday
over a year ago
Articles
How to build demand before you launch
over a year ago
Articles
You're lucky
over a year ago
Articles
3 things I learned from my book launch
over a year ago
Articles
Keep making things
over a year ago
Articles
Ultimate validation
over a year ago
Articles
Don't follow your heroes As creators, there's a temptation to seek out our heroes and ask them how they achieved their...
over a year ago
1
over a year ago
As creators, there's a temptation to seek out our heroes and ask them how they achieved their success. We think if we follow their instructions, we'll be able to reproduce their winning magic.
Articles
Landing page teardown: Serial podcast
over a year ago
Articles
How user growth really works
over a year ago
Articles
What type of pain are you solving?
over a year ago
Articles
Earn the right to be heard
over a year ago
Articles
When you can't win
over a year ago
Articles
How desperation affects creativity
over a year ago
Articles
Be social IRL
over a year ago
Articles
Choose your audience wisely
over a year ago
Articles
Start your marketing with other people in mind
over a year ago
Articles
How to start
over a year ago
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