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Site reputation abuse is when a third-party abuses the reputation of a domain to rank a bunch of pages in Google. The SEO community refers to this type of thing as parasite SEO. Google has gone so far as to publish an official policy (documented here) on how this isn’t allowed: Site reputation abuse (parasite SEO) is rampant today. I […] The post The Stupidity of Google’s Site Reputation Abuse Policy appeared first on Lars Lofgren.
Parasite SEO is when a third-party company partners with an established domain, then posts a bunch of SEO content to make a bunch of money. Content often gets published in a subfolder or subdomain or the website. The goal is to leverage the domain’s trust with Google to get rankings and traffic easily. With the right agreement, you can make […] The post The Billion-Dollar World of Parasite SEO: How to Cash In appeared first on Lars Lofgren.
What if I told you that Forbes Marketplace, the affiliate company operating on Forbes.com ALSO had agreements with CNN and USA Today? And that Forbes Marketplace was stuffing those sites full of affiliate content just like it is with Forbes? And what if Forbes Marketplace went to extreme efforts to hide everything? Would this be considered parasite SEO? I believe […] The post CNN and USA Today Have Fake Websites, I Believe Forbes Marketplace Runs Them appeared first on Lars Lofgren.
Are you sick of Forbes appearing in search results? For topics that Forbes doesn’t have any expertise in? Here’s the organic rankings for “best pet insurance”: Forbes ranks #2. Not sure a business website knows how pet insurance actually works. But okay. They also have the #1 ranking for best cbd gummies: Because it’s a marijuana category, PPC ads don’t […] The post Forbes Marketplace: The Parasite SEO Company Trying to Devour Its Host appeared first on Lars Lofgren.
I recently broke down how Reddit mods and users are abusing Google search rankings with affiliate spam. It’s reddit marketing gone awry. The post blew up and got a decent amount of attention. Then I got a front row seat to how deep of a spam filled porta-potty Reddit has become. The State of the Thread When I Posted Here’s […] The post What Happened After I Outed a Reddit Mod for Affiliate Spam appeared first on Lars Lofgren.
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We’re excited to announce that the Arduino team is returning to Amsterdam as an ecosystem partner at The Things Conference 2025, the world’s leading LoRaWAN event, taking place September 23rd-24th. This year, we’re bringing more tech, more insights, and more real-world use cases than ever – to give you all the tools you need to future-proof […] The post The Things Conference 2025: shape the future of IoT with Arduino! appeared first on Arduino Blog.
Okay, I have to be doing something astronomically stupid, right? This should be working? I’m playing around with an App Clip and want to just run it on the device as a test, but no matter how I set things up nothing ever works. If you see what I’m doing wrong let me know and I’ll update this, and hopefully we can save someone else in the future a few hours of banging their head! Xcode App Clips require some setup in App Store Connect, so Apple provides a way when you’re just testing things to side step all that: App Clip Local Experiences I create a new sample project called IceCreamStore, which has the bundle ID com.christianselig.IceCreamStore. I then go to File > New > Target… > App Clip. I choose the Product Name “IceCreamClip”, and it automatically gets the bundle ID com.christianselig.IceCreamStore.Clip. I run both the main target and the app clip target on my iOS 18.6 phone and everything shows up perfectly, so let’s go onto actually configuring the Local Experience. Local Experience setup I go to Settings.app > Developer > App Clips Testing > Local Experiences > Register Local Experience, and then input the following details: URL Prefix: https://boop.com/beep/ Bundle ID: com.christianselig.IceCreamStore.Clip (note thne Apple guide above says to use the Clip’s bundle ID, but I have tried both) Title: Test1 Subtitle: Test2 Action: Open Upon saving, I then send myself a link to https://boop.com/beep/123 in iMessage, and upon tapping on it… nothing, it just tries to open that URL in Safari rather than in an App Clip (as it presumably should?). Same thing if I paste the URL into Safari’s address bar directly. Help What’s the deal here, what am I doing wrong? Is my App Store Connect account conspiring against me? I’ve tried on multiple iPhones on both iOS 18 and 26, and the incredible Matt Heaney (wrangler of App Clips) even kindly spent a bunch of time also pulling his hair out over this. We even tried to see if my devices were somehow banned from using App Clips, but nope, production apps using App Clips work fine! If you figure this out you would be my favorite person. 😛
Being chronically late to meetings sucks. Not only is it very rude, but you’re signalling that you don’t value your coworkers’ time. However, I’ve picked up a technique that works unreasonably well within a team.1 If you are late to the first meeting of the day three times within a quarter, then you will have to make pancakes for the whole team. Let’s say that you have a daily stand-up taking place at 10:00. Arriving at 10:00:59: completely OK. Arriving at 10:01:00: You’re one step closer to making pancakes! Keep in mind that you may hit some obstacles when implementing this rule, so feel free to adjust it. When proposing this idea in my current team, I learned that the office does not offer pancake-making facilities. The pancakes can be substituted for other types of cake or bringing in something else, as long as the team gives prior approval of that modification. The pancake strikes can also be pooled together and spent with your teammates if they wish to do so. If you’re struggling with your team being late to your daily meeting(s), then go ahead and add this rule to the working agreement. You do have a working agreement set up, right? Right? And a free security tech tip to close out: if you see an unlocked work laptop at the office, open your internal chat application of choice on it and try posting to a public channel that you’ll be bringing cake/beers/candy to the office. Works wonders for enforcing the habit of locking your laptop up when leaving the desk! to be fair, the sample size is two, but it has worked out really well in both! ↩︎
In the worlds of programming and robotics, turtles are entities — either virtual or physical robots— that follow commands to move around a 2D plane. Those are usually very simple commands, such as “move forward 10 units” or “rotate 90 degrees clockwise,” and they help people learn some programming fundamentals (like Logo in the ’80s!) […] The post Turtle bots, Gestalt principles, and emergent art appeared first on Arduino Blog.
