Full Width 
Shortcuts 
Sign Up 
Log In 
Articles 
Reading List More from Arduino Blog
There’s a handful of things we truly need in order to live, and food and water comfortably make the list. Unfortunately, our water and food sources are not always safe. Throughout the world — even in developed countries — pollution, climate change, and poor management are damaging our access to clean water and food. And […] The post The bare necessities: cleaner water and safer food with Arduino appeared first on Arduino Blog.
April 22 is Earth Day – a powerful reminder of our shared responsibility to preserve the planet for future generations. While the call for climate action grows louder, Arduino is committed to making sustainability an ongoing priority through concrete projects and global collaborations every day of the year. One of the most exciting steps in […] The post Arduino is at work to make bio-based PCBs! appeared first on Arduino Blog.
The joysticks found on ordinary controllers are quite simple, and as a result, they fail to provide much in the way of haptic feedback for the user. This is especially tough in racing or flight simulator games where making sharp turns should require a greater amount of force. YouTuber zeroshot’s project aimed to overcome this […] The post This custom flight joystick provides force feedback with stepper motors appeared first on Arduino Blog.
How can we ever really know anything? If you listen to the anti-science types, you might believe that we can’t. But if you get past Plato’s Allegory of the Cave, you can start identifying basic truths, through logic and experiments, on which to build upon. One important foundational building block is absolute zero. Most of […] The post This machine helps to experimentally find an estimation of absolute zero appeared first on Arduino Blog.
We’re very excited to share that the Arduino AI Assistant is now available in the Arduino Cloud Editor! This expert coding companion truly understands your project and board, and can generate and fix your code in seconds. We know that many of you already use other AI tools to assist with coding, but switching back […] The post Code faster with the new Arduino AI Assistant appeared first on Arduino Blog.
More in technology
As we pack our bags and prepare for the adult-er version of BlackHat (that apparently doesn’t require us to print out stolen mailspoolz to hand to people at their talks), we want to tell you about a recent adventure - a heist, if you will. No heist story
A whistleblower at the National Labor Relations Board (NLRB) alleged last week that denizens of Elon Musk's Department of Government Efficiency (DOGE) siphoned gigabytes of data from the agency's sensitive case files in early March. The whistleblower said accounts created for DOGE at the NLRB downloaded three code repositories from GitHub. Further investigation into one of those code bundles shows it is remarkably similar to a program published in January 2025 by Marko Elez, a 25-year-old DOGE employee who has worked at a number of Musk's companies.
For your small business to survive, you need customers. Not just to buy once. You need them to come back, tell their friends, and trust you over time. And yet, too many small businesses make it weirdly hard to talk to them. Well, duh, right? I agree, yet I see small businesses fumbling this over and over. All the attention when discussing business is about giant corporations. Whether they’re selling servers or vehicles or every product under the sun, millions of dollars pass through their doors every day. Yet it is folly to apply the methodologies of giant companies to our small businesses. It sounds obvious, but I constantly see small businesses making it hard for customers to get in touch. If a customer does get through the “contact us” gauntlet, that small business often uses needlessly complicated enterprise software to talk with customers. Small businesses don’t get the spotlight, but they are the engine of the economy. To wit, in the United States: 99.9% of businesses are small Nearly half the private workforce is employed by small businesses They generate over 43% of the country’s GDP And beyond the stats, small businesses are who we turn to every day: your corner coffee shop, your local cleaner, your neighborhood software team. And don’t forget that every big business started small. Small businesses are the genesis of innovation. We all need small businesses to succeed. Most small teams aren’t trying to become giant corporations. They want to make a living doing work for a fair return. Many of them work hard in hopes of moving the needle from a fair return to a comfortable life, and maybe even some riches down the road. Yet it’s amazing how often it’s forgotten: you need customers to succeed. Success in small business starts with human conversation. While talking effectively with your customers does not guarantee success, it is certainly a requirement. Here’s what that looks like: a customer has a question and your team responds kindly, clearly, and quickly. Or sometimes your team wants to reach out with a question for a customer. It’s a simple, human interaction that cannot be done effectively by automation or AI. It’s the air your small business is breathing. Starve that air, and everything else suffers. Your product or service is almost secondary to building a healthy relationship with each of your customers. Big business doesn’t operate this way. We shouldn’t expect it to show us how to build real relationships. We’re doing our best here at Good Enough to build healthy, happy customer relationships. Whenever you write to us about any of our products, someone on the team is going to reply to offer help or an explanation or an alternative. Fact is, if you write to us about anything, we’re going to reply to offer help or an explanation or an alternative. As an online business, we’re talking with customers primarily over email. For us, Jelly makes those conversations easy to have—human, not hectic. Actual customer support is remarkable. Actual, healthy human relationships are important. Actual customer conversations are a key to small business success. Choose your actions and tools accordingly. If you liked this post, maybe you’ll like Jelly, our new email collaboration app for small teams!
Poll will only be live for 3 days, so vote while you can.
