💡 We started out buying 1 business for $25k in 2020. Our deals are now around $1M - $2M purchase price. So my notes below relate to a mostly linear path from $25k to ~$2M. XO has been a tough ride. We had some wins, some losses and overall haven&

I'm going to break down how we more than 10x-ed ScreenshotAPI and why this acquisition worked when others didn't. Not everything here is generalizable, but I'll pull out what worked well from our first interactions with the seller to the deal closing a few

Before we jump in, I was on a pod talking through content, acquisitions, etc: This exit is bitter sweet. Screenshot was our first ever acquisition. We 10x-ed it, and it is really the reason XO exists today. If this first acquisition hadn't gone well, I think I would

We've been a little quiet over here as we start rolling out XO 2.0, using outside capital instead of our own cash to acquire larger businesses. It's taken a bit of time from deal #11 to #12. We didn't buy anything for 9