I turned another year older. A collection of small moments and choices that let me be me. One guidepost for each year I've been alive — some I've practiced for decades, and a few new ones. Feel out the day and go where your energy wants you to. Your energy is precious. Don’t let someone else take it. Show up and do the work. Your partner, friends, family, pets, and loved ones are more important than any passing digital connections. Spend more time with them at this age. We’re all getting older, and some have already moved on from this plane. Check in on your loved ones and friends. Build a resilient life. Seek diversity. Walk in someone else’s shoes. Walk in the shoes of a BIPOC or queer person. Sometimes, you just need a chocolate croissant. Make it a point to travel. Travel to a place where the people, language, and culture are nothing like yours. Call your mom. Dance. Never stop air drumming. Go find a space to play real drums. Talk to your neighbors. Befriend them. Smile at passersby. Give pedestrians the right of way. Say goodbye when you leave a store. Hug more. Go to a show. Support artists. Always take the stairs. Always walk the travelator. Don’t hog the sidewalk. Be aware of your surroundings. Wear a light long-sleeve shirt/hat/pants instead of sunscreen. Eat real food. A.B.C. Always Be Curious. Never stop learning. Stagnation is death. Let your skin feel the sun. Let your skin feel the rain. Take a walk in warm rain. Take your shoes off and feel the ground. Find a quiet place and just be. Do something you love that doesn’t involve making money. Do something that’s yours and for you only. Listen more than you speak. Reflect on the day, the week, the month, the year, the decades. Talk to people. In person. Or pick up the phone and listen to their voice. Or get on a video call to see their face, their expression, their smile, their laugh. Be genuine. Feel the feels. You’re human. Make a life you love. Have no regrets. Visit this post on the web or Reply via email

Writing, giving, and soliciting feedback via your inbox. For over 25 years, I’ve been using email to collaborate and work with people. Before there were any messaging platforms, project management tools, and hybrid tools like Slack and Discord, phone calls, Skype and email were most of what you had. Along the way, and to this day, I’ve developed some simple rules for getting your point across, and receiving the right feedback in return. Write an email like you’re a lawyer. Stick to the facts and keep it brief. Clarity and conciseness are your friends. Keep your sentences trim and strive for non-ambiguity. Use headers. Or bold them. And even use italics. I like to break up longer emails or denote themes by using section headers. Rich text email can be your friend here. Lists are your best friend though. I love to use lists. There is nothing better than utilizing the format to allow people to scan specific pieces of feedback that they need to pay attention to. Even better, use a numbered list. Give the recipient a number to hook onto. It’s much easier to reference “In 3, let’s go with…” than to say, “In the fourth list item…” when visually, the numbers are already there and cognition is formed on both ends. Order your asks or feedback in lists by order of importance. Go from biggest to smallest, most important to least important. Unless the item you’re addressing is sequential by time or order and is easier to follow as experienced. Consider length and device context. An email that looks good on your deskop computer or viewport is much longer on a mobile device. Respect the end recipients. See 1 and 2 (see what I did there?!). Mind your manners. There’s a fine line between brusqueness and being an ass. Kindness and politeness still go a long way. Read your email before you send it. Does it make sense to you? Are the important parts addressed with clarity and feel actionable? Rewrite or edit if you need. Here’s an example email I’d write: Hi, Jamie, Thanks for your time on the call yesterday. The video draft you cut is shaping up great. Below is some feedback: Typography 1. Let's use our brand fonts for all titles. The Dropbox folder is here. 2. For each speaker's name, let's reduce the size by about 20%. Music and vibe 1. The music could use some energy. Are there some other tracks we could try? 2. The footage is a bit dark. Can we brighten it up? 3. The color feels a bit cold. The event was sunny, and we'd love to see some of that warmth come through. Thank you, and look forward to the next cut, Naz. In summary: stick to the facts, write clearly, keep it brief, use headers, sections and lists, and be kind. Visit this post on the web or Reply via email

We are shokunin. Last week I was in Ojai, California, for True’s Founder Camp.[1] James Freeman, founder of Blue Bottle Coffee was in conversation with Jeff Veen, and one of the attendees asked him: “How do you maintain such high quality?” Freeman answers, “‘Maintaining’ is a trigger word for me. You’re either getting better or you’re getting worse. There is no maintaining.” That struck me as he said it. It immediately reminded me of shokunin. Master woodworker and shokunin himself, Tashio Odate describes: Shokunin means not only having technical skill, but also implies an attitude and social consciousness... a social obligation to work his best for the general welfare of the people, [an] obligation both material and spiritual. The Art of Fine Tools If you’ve seen “Jiro Dreams of Sushi,” Jiro Ono himself is a shokunin, and I think of his lifelong pursuit of making sushi better every day. Compare that to the rise of supermarket sushi, which can be passable and satiate an immediate need, but never reaches the levels and highs of what master sushi chefs can achieve during their tenure. Sachiko Matsuyama in a piece titled, “Shokunin and Devotion,” writes: When I take guests to visit shokunin at their studios, they often ask how long it takes to make one item. The shokunin, sometimes annoyed by the question, answers: ‘A lifetime’. Among shokunin that I often work with, there are some who are carrying on their family business, and others who have courageously jumped into the field of craftsmanship to become one simply through their own strong will. The independent web, where people are making homes on the internet, on their own domains — creating, building, and sharing with the world — stands in contrast to the walled-off prisons of social media networks. The curation and craftsmanship that individuals develop over time — iterating, tending, evolving, and continuously improving — results in a collection of work that embodies their creators’ intentions and aspirations for care. I’m okay with worse too. We learn from regression or dilution, and that can provide perspective to return to better. You need to know the lows to appreciate the highs. In this current moment with AI reaching a fever pitch in the industry, there’s a palpable tension between those of us who have been working on the Internet for decades, and the young upstarts embracing vibe coding and building with almost completely generative codebases. Many of us possess deep knowledge and experience, having journeyed through different outcomes and encountered those moments when things worsen or improve. We design and code for better, and we design and code because we’re practicing a craft for our lifetimes: Internet shokunin. Full disclosure: I work for True Ventures as a fractional creative director and product designer. ↩︎ Visit this post on the web or Reply via email

Create a home that gives you energy. In meatspace, if you’re fortunate, you likely reside somewhere. How that looks varies from person-to-person. For some, they own. For others, they rent. For those who don’t subscribe to a stationary life, it may be a vehicle, van, or camper. Or hostels, hotels, and short-term accommodations. They come in various forms and shapes. Digital space follows similar patterns. You procure space on a server somewhere, whether using your own, or paying for a hosting service. You upload some HTML files. And mixed into that, if you’re technically proficient, a CMS that someone else built or you rolled your own. Later, services popped up that took all of that out of your hands and you could focus on creating. This residence is available at a URL, on the open web, that people are able to view. This is your website. Your site is a home. Eventually, social networks were created: MySpace, Friendster, Facebook. Late came Twitter and Instagram. Novelty and the promise of interconnectedness by gathering in a common town square to blast out whatever was going on in our lives eventually won out. But you might have still had your website, your home to return to. Your environment, your quiet, your safe space. The place you could think, eat, sleep, and recharge. The place you built. Things started to change and instead of going home, you, and everybody else started to live in the town square. Suddenly you had to compete with them for space, time, attention, and engagement. The central meeting place continued to attract many as the place to be. Millions. All of these voices want a little bit of your space, even when there's none left. All of these voices shouting over each other to see how many of us would pay attention. There is no rest at the town square. It is an everlasting party, or an eternal mosh pit. There is a shape to your physical home. Arranged and organized in the ways that make sense for you, the reward is a space that works for you. That you can keep adding to or subtracting from, rearranging or re-doing when things no longer work or your energy or lifestyle seeks a new configuration that best suits you where you are. A platform or network doesn’t allow for much configuration. The town square isn’t owned by you. It’s owned and operated by parties who have business goals, or otherwise, to achieve. The town square they built wasn’t created for the public good, even if that’s what they told us. They built it so they could put up massive billboards and flashing signs and lights everywhere, screens changing with the loudest voices that some of your fellow square members paid for. The town square now exists because you’re there and an opportunity exists. Sometimes they’d promote your voice for “free.” People would briefly pay attention to you. And you’d feel really good about that. For a few moments at least. People became absolutely reliant on the same gathering place, Nazis and all. They become used to sleeping in the plaza, butting up against friends, frenemies, and enemies. The convenience of seeing friends (sometimes) outweighed your other neighbors spouting garbage and hate. You came to rely on this place for everything. You brought your sleeping pad and bag, and maybe a little tent, and are ready for anything. You can still have a home. A place to hang up your jacket, or park your shoes. A place where you can breathe out. A place where you can hear yourself think critically. A place you might share with loved ones who you can give to, and receive from. My previous homes have come in various forms, shapes, sizes, and ambitions. My digital ones have followed similarly — they have matched my life, evolving as I did. I have as much control and independence as I’d like. I have very little at the town square, because it’s not a public one. It’s a walled-off town square, whose rules and borders change at the whims of those who created it. The secret is that it’s not even that: it’s actually a panopticon. As conceived of by English philosopher and social theorist Jeremy Bentham, a panopticon is an institutional building — a prison — designed with a central tower at its center while the inmates reside in a circle around it, under its watch. Between 1926 and 1931, the Cuban government built four such panopticons connected with tunnels to a massive central structure that served as a community centre. Each panopticon had five floors with 93 cells. In keeping with Bentham's ideas, none of the cells had doors. Prisoners were free to roam the prison and participate in workshops to learn a trade or become literate, with the hope being that they would become productive citizens. However, by the time Fidel Castro was imprisoned at Presidio Modelo, the four circulars were packed with 6,000 men, every floor was filled with trash, there was no running water, food rations were meagre, and the government supplied only the bare necessities of life. Wikipedia Social networks adopt a playbook that feels similar. Give your users leeway, but only so much so they can survive and feel some modicum of freedom or creativity, but hold back on customer support, moderation, and a code of conduct or guidelines that would ever allow for anyone to truly thrive. When I was kindly interviewed by Kai Brach for Offscreen Magazine, I said, “As I get older, I’m realizing that I’d rather leave a meaningful impact with a small group of people I know than faceless millions. The connection matters to me.” That was in 2013, when I was 36. 11 years later, I still feel that way. I don’t need to be in a walled garden but I’d love to have you over at my place. Thanks for visiting my home. I’m glad you dropped by. I’d love to see yours sometime. Visit this post on the web or Reply via email