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Choose to trust yourself

from Herbert Lui [alt+shift+b] in life

Some businesses—not all, and not even most!—don’t trust you. They design their products and marketing to lock you in and make you feel reliant on them.  The incentive for them is to have lots of steady customers; if you can come and go at any point, then that business isn’t as steady as it could […] The post Choose to trust yourself appeared first on Herbert Lui.
1st Jun 2026

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More from Herbert Lui

Space easy rewards out

Every couple of days, I’ll drink a hojicha latte at a coffee shop I like. It’s delicious and gives me a perfect energy lift. I intentionally make sure it doesn’t happen every day, because I don’t want to rely on caffeine to get work done. I drink one beer very occasionally, perhaps once a season. […] The post Space easy rewards out appeared first on Herbert Lui.

a week ago • 1 votes
Falling back in love, for the right reasons

When he was a young man, Andy Buckley wanted to be an actor. After graduating from Stanford, he moved to New York City to try to make it. He appeared in a couple of music videos, but didn’t experience much initial success otherwise.  Andy pivoted, spending much of his early career working as a stockbroker […] The post Falling back in love, for the right reasons appeared first on Herbert Lui.

1st Sep 2026 • 2 votes
Creative slack

It’s much easier to be creative when you’re not constantly worried about tradeoffs.  In order to relax, and actually create, you need to be able to experiment. And not every experiment will turn out successfully. Many will fail. You need to be able to make mistakes. Let’s call this creative abundance: you feel light-hearted, free […] The post Creative slack appeared first on Herbert Lui.

1st Aug 2026 • 2 votes
The Love Metric

If you’re publishing content, one useful way to measure success is to read what people are writing about it online. Margarita Noriega, who’s the current managing editor of Morning Brew, calls this the Love Metric. When she sees someone saying something nice about her work online, she shares it with her team. I did something […] The post The Love Metric appeared first on Herbert Lui.

1st Jul 2026 • 1 votes

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Why Great Engineering Teams Don't Need Productivity Metrics

Measuring output and time spent is easy, while measuring efficiency and effectiveness is hard. Here's why trusting your engineers beats tracking their productivity.

4 days ago • 1 votes
You can just eradicate things

The technology to eradicate mosquito-borne disease already exists. We just have to be brave enough to use it.

4 days ago • 2 votes
Peak Burnham

A Champagne Supernova In the Sky

6 days ago • 1 votes
[instagram] there will still be 125 pieces of my love lingering somewhere on the internet

i used to be one of those people who would say, marriage is just a piece of paper. but after being with her for years and years through all the tears and laughter it is starting to make me sad that if anything were to happen to me she wouldn’t be able to do things like make medical decisions on my behalf, collect my body when am gone, etc. I had to go to a lawyer to do specific paperwork that were not necessary if we were simply married. will i be able to call her my wife in my lifetime? it is just so saddening that the closest person to me will never be recognised as such in the eyes of the law. when i die, she will just be my “friend”. nevertheless am grateful to spend these 125 months together, perhaps even if she won’t be able to claim my body and if history will deem us as just“friends”, there will still be 125 pieces of my love lingering somewhere on the internet. (she made us clothes again! it is 98% zero waste!)

a week ago • 1 votes
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