💡 Business Brainstorms 💡- My favorite ideas of the week

from Business Brainstorms [alt+shift+b] in startups

#1 💡 One of the most interesting learnings after doing lead gen for 100+ b2b companies: the more directly your offer is related to one the core b2b “desires”, the easier the sales process. Many offers are only indirectly related to them. A better design might increases conversion which might generate more revenue. Happy employees might produce better work which might lead to better retention. The connection is quite indirect and selling these kind of services is difficult.

a year ago

Remove from reading list Add to reading list [alt+a] Read now [→]

Improve your reading experience

Logged in users get linked directly to articles resulting in a better reading experience. Please login for free, it takes less than 1 minute.

More from Business Brainstorms

💡 Business Brainstorms 💡- My favorite ideas of the week

🙈 Copying doesn’t matter

6 months ago • 72 votes

💡 Business Brainstorms 💡- My favorite ideas of the week

🛰️ Starlink Plus

7 months ago • 75 votes

💡 Business Brainstorms 💡- My favorite ideas of the week

🙈 Innovation Fallacy

8 months ago • 84 votes

💡 Business Brainstorms 💡- My favorite ideas of the week

🔀 The Law of Line Extension

8 months ago • 78 votes

💡 Business Brainstorms 💡- My favorite ideas of the week

🤠 Democratize Luxury

8 months ago • 81 votes

More in startups

Book Review: Cochrane, Britannia's Sea Wolf

As a military history buff, I’ve always found Hollywood action movies of the Die Hard or James Bond ilk hard to watch.

12 hours ago • 3 votes

Shops make a city great

The missing piece in our urbanist discussion.

5 hours ago • 2 votes

India’s richest man can’t crack e-commerce, even with Shein

Early data shows the partnership is off to a slow start, as Reliance’s retail machine struggles to cement its place in a market dominated by Amazon and Walmart.

3 hours ago • 1 votes

White Americans as a normal minority

Creating a stable multiracial nation is a tricky thing to do.

2 days ago • 4 votes

The Era Of The Business Idiot

Fair warning: this is the longest thing I've written on this newsletter. I do apologize. Soundtrack: EL-P - $4 Vic Listen to my podcast Better Offline. We have merch. Last week, Bloomberg profiled Microsoft CEO Satya Nadella, revealing that he's either a liar or a specific

2 days ago • 12 votes

New here?